{"id":10010,"date":"2014-07-16T00:00:00","date_gmt":"2014-07-15T16:00:00","guid":{"rendered":"https:\/\/brand.gamania.com\/gvoice\/10010\/"},"modified":"2020-04-13T07:01:17","modified_gmt":"2020-04-12T23:01:17","slug":"%e9%a1%a7%e5%ae%a2%e3%82%92%e9%80%8f%e8%a6%96%e3%81%99%e3%82%8b%ef%bc%9a%e3%83%a6%e3%83%bc%e3%82%b6%e3%83%bc%e3%82%b7%e3%83%8a%e3%83%aa%e3%82%aa%e6%b3%95","status":"publish","type":"post","link":"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/","title":{"rendered":"\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5"},"content":{"rendered":"
\n

\n\t\t\"\"<\/p>\n

\n\t\t\u4eca\u65e5\u306b\u304a\u3051\u308b\u8cc7\u672c\u5e02\u5834\u306e\u7af6\u4e89\u306f\u975e\u5e38\u306b\u6fc0\u3057\u304f\u3001\u4f01\u696d\u306e\u30ea\u30fc\u30c0\u30fc\u305f\u3061\u306f\u81ea\u3089\u306e\u5e97\u8217\u304c\u6c38\u9060\u306b\u591a\u304f\u306e\u5ba2\u3092\u96c6\u3081\u3001\u6ce8\u6587\u5546\u54c1\u306f\u65e9\u304f\u3082\u6d88\u8cbb\u8005\u304b\u3089\u4e88\u7d04\u5b8c\u58f2\u3057\u3001\u6b21\u3005\u3068\u6ce8\u6587\u3092\u53d7\u3051\u308b\u3053\u3068\u3092\u671b\u3093\u3067\u3044\u307e\u3059\u3002\u982d\u306e\u826f\u3044\u55b6\u696d\u62c5\u5f53\u8005\u306f\u9867\u5ba2\u306e\u8003\u3048\u3092\u4e00\u76ee\u3067\u898b\u629c\u3044\u3066\u5546\u54c1\u306e\u8ca9\u58f2\u306b\u6210\u529f\u3057\u3001\u591a\u304f\u306e\u30de\u30fc\u30b8\u30f3\u3092\u7a3c\u304e\u305f\u3044\u3068\u5fc3\u304b\u3089\u9858\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u6642\u4ee3\u306b\u30d3\u30b8\u30cd\u30b9\u306b\u643a\u308f\u308b\u4eba\u306a\u3089\u3001\u9867\u5ba2\u304c\u4f55\u3092\u8003\u3048\u3001\u4f55\u3092\u5fc5\u8981\u3068\u3057\u3001\u3069\u3046\u3059\u308c\u3070\u9867\u5ba2\u306b\u8ca1\u5e03\u306e\u4e2d\u304b\u3089\u304a\u91d1\u3092\u51fa\u3057\u3066\u3082\u3089\u3048\u308b\u304b\u3092\u77e5\u308a\u305f\u3044\u3068\u8ab0\u3082\u304c\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u4eca\u56de\u7686\u3055\u3093\u306b\u3054\u7d39\u4ecb\u3059\u308b\u306e\u306f\u3001\u9867\u5ba2\u306e\u771f\u306e\u30cb\u30fc\u30ba\u3092\u6d1e\u5bdf\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u7814\u7a76\u306e\u65b9\u6cd5-\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5(Contextual Inquiry)\u3067\u3059\u3002<\/span><\/span><\/p>\n<\/div>\n

\n\t <\/div>\n
\n

\n\t\t\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5\u306fBeyer\u3068Holtzblatt\u304c\u4eba\u985e\u5b66\uff08Anthropology\uff09\u3068\u6c11\u65cf\u8a8c\uff08Ethnography\uff09\u306e\u65b9\u6cd5\u8ad6\u306b\u57fa\u3065\u3044\u3066\u7814\u7a76\u5bfe\u8c61\u306e\u751f\u6d3b\u306e\u5834\u306b\u5bfe\u3057\u3066\u6df1\u304f\u89b3\u5bdf\u3057\u3001\u4f53\u9a13\u3059\u308b\u3088\u3046\u306b\u767a\u5c55\u3057\u305f\u7814\u7a76\u65b9\u6cd5\u3067\u3059\u3002\u4eca\u65e5\u3067\u306f\u30e6\u30fc\u30b6\u30fc\u4e2d\u5fc3\u8a2d\u8a08UCD(User- Centered Design)\u306b\u304a\u3044\u3066\u4eba\u6c17\u304c\u3042\u308a\u3001\u307e\u305f\u6b20\u304b\u305b\u306a\u3044\u6280\u8853\u306e\u4e00\u3064\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/span><\/p>\n<\/div>\n

\n\t <\/div>\n
\n\t <\/div>\n
\n

\n\t\t\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5\uff0d\u8ab0\u306e\u5fc3\u306e\u4e2d\u306b\u3082\u540d\u63a2\u5075\u304c\u4e00\u4eba\u3044\u308b<\/strong><\/span><\/span><\/p>\n<\/div>\n

\n\t\"\"<\/div>\n
\n

\n\t\t\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5\u306f\u7c21\u5358\u306b\u8a00\u3046\u3068\u3001\u81ea\u3089\u512a\u79c0\u306a\u63a2\u5075\u3068\u306a\u3063\u3066\u76ee\u6a19\u306e\u4eba\u3001\u7269\u3001\u4e8b\u306b\u5bfe\u3057\u3066\u4e8b\u7d30\u304b\u306b\u89b3\u5bdf\u3057\u3001\u554f\u984c\u306e\u3042\u308a\u304b\u3092\u63a2\u308a\u3001\u5408\u7406\u7684\u306b\u554f\u984c\u306e\u7d4c\u7def\u3092\u63a8\u7406\u3059\u308b\u3068\u3044\u3046\u3082\u306e\u3067\u3059\u3002<\/span><\/span><\/p>\n<\/div>\n

\n\t\"\"<\/div>\n
\n

\n\t\t\u7814\u7a76\u3092\u59cb\u3081\u308b\u524d\u306b\u3001\u89e3\u6c7a\u3057\u3088\u3046\u3068\u3059\u308b\u554f\u984c\u304c\u4f55\u304b\u3092\u78ba\u5b9a\u3057\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u9769\u65b0\u7684\u306a\u30b3\u30f3\u30b7\u30e5\u30fc\u30de\u30fc\u30a8\u30ec\u30af\u30c8\u30ed\u30cb\u30af\u30b9\u5546\u54c1\u3092\u8a2d\u8a08\u3057\u305f\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3001\u307e\u305f\u306f\u5168\u304f\u65b0\u3057\u3044\u98df\u3079\u653e\u984c\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u767a\u8868\u3057\u305f\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3001\u305d\u308c\u3068\u3082\u30b7\u30eb\u30d0\u30fc\u4e16\u4ee3\u306e\u305f\u3081\u306e24\u6642\u9593\u4f53\u5236\u96fb\u5b50\u770b\u8b77\u30b5\u30fc\u30d3\u30b9\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u3053\u3068\u3067\u3057\u3087\u3046\u304b?\u7814\u7a76\u3059\u308b\u30c6\u30fc\u30de\u3092\u6c7a\u3081\u306a\u3051\u308c\u3070\u7814\u7a76\u5bfe\u8c61\u3092\u9078\u629e\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u5148\u306b\u8a2d\u5b9a\u3057\u305f\u4e3b\u984c\u306b\u57fa\u3065\u3051\u3070\u3001\u305d\u306e\u7814\u7a76\u5bfe\u8c61\u306f\u30b3\u30f3\u30b7\u30e5\u30fc\u30de\u30fc\u30a8\u30ec\u30af\u30c8\u30ed\u30cb\u30af\u30b9\u5546\u54c1\u30de\u30cb\u30a2\u306e\u30a8\u30f3\u30b8\u30cb\u30a2\u3067\u3042\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3057\u3001\u98df\u3079\u653e\u984c\u304c\u597d\u304d\u3067\u7f8e\u5473\u3057\u3044\u3082\u306e\u3092\u98df\u3079\u308b\u3053\u3068\u3092\u697d\u3057\u3093\u3067\u3044\u308b\u5999\u9f62\u306e\u719f\u5973\u304b\u3082\u3057\u308c\u306a\u3044\u3057\u3001\u6162\u6027\u75be\u60a3\u306e\u51e6\u65b9\u7b8b\u3092\u53d7\u53d6\u3063\u3066\u3044\u308b\u304a\u3058\u3044\u3061\u3083\u3093\u304a\u3070\u3042\u3061\u3083\u3093\u305f\u3061\u304b\u3082\u3057\u308c\u306a\u3044\u306e\u3067\u3059\u3002\u305d\u306e\u5f8c\u306f\u601d\u3044\u5207\u308a\u304a\u91d1\u3092\u3070\u3089\u307e\u3044\u3066\u7814\u7a76\u306b\u53c2\u52a0\u3057\u3066\u304f\u308c\u308b\u53d6\u6750\u5bfe\u8c61\u8005\u3092\u5404\u5730\u304b\u3089\u5e45\u5e83\u304f\u96c6\u3081\u308b\u306e\u3067\u3059\u3002<\/span><\/span><\/p>\n<\/div>\n

\n\t <\/div>\n
\n\t\u7814\u7a76\u30b5\u30f3\u30d7\u30eb\u306e\u52df\u96c6\u304c\u7d42\u308f\u3063\u305f\u3089\u3001\u53d6\u6750\u5bfe\u8c61\u8005\u3068\u30a2\u30dd\u30a4\u30f3\u30c8\u3092\u3068\u308a\u3001\u30d5\u30eb\u88c5\u5099\u3067\u7814\u7a76\u5bfe\u8c61\u306e\u751f\u6d3b\u74b0\u5883\u306b\u98db\u3073\u8fbc\u3093\u3067\u5f7c\u3089\u306e\u884c\u52d5\u3092\u89b3\u5bdf\u3057\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5\u306e\u76ee\u7684\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u5b8c\u5168\u306a\u884c\u70ba\u3068\u4ea4\u6d41\u306e\u60c5\u5831\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u3067\u3042\u308a\u3001\u5358\u306b\u5f7c\u3089\u306b\u5bfe\u3059\u308b\u610f\u898b\u3084\u8003\u3048\u65b9\u306b\u5bfe\u3057\u3066\u8981\u7d04\u7684\u306a\u8a18\u9332\u3092\u884c\u3046\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u7814\u7a76\u8005\u306f\u5fc5\u305a\u624b\u5143\u306b\u30ab\u30e1\u30e9\u3084\u9332\u753b\u5668\u5177\u3001\u307e\u305f\u306f\u30ce\u30fc\u30c8\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3092\u7528\u610f\u3057\u3066\u3001\u89b3\u5bdf\u3057\u305f\u30dd\u30a4\u30f3\u30c8\u3092\u8a73\u7d30\u306b\u8a18\u9332\u3057\u307e\u3059\u3002\u53d6\u6750\u5bfe\u8c61\u8005\u304c\u643a\u5e2f\u3059\u308b\u8eab\u306e\u56de\u308a\u306e\u54c1\u3084\u74b0\u5883\u306e\u4e2d\u306b\u304a\u3051\u308b\u7269\u54c1\u306e\u914d\u7f6e\u3001\u305d\u3057\u3066\u53d6\u6750\u5bfe\u8c61\u8005\u306e\u30b9\u30da\u30fc\u30b9\u5185\u306b\u304a\u3051\u308b\u884c\u52d5\u30eb\u30fc\u30c8\u306a\u3069\u306e\u60c5\u5831\u3082\u8a73\u7d30\u306b\u89b3\u5bdf\u3059\u308b\u3053\u3068\u3092\u63a8\u5968\u3057\u307e\u3059\u3002<\/span><\/span><\/div>\n
\n\t <\/div>\n
\n

\n\t\t\u96c6\u3081\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u30c7\u30fc\u30bf\u306f\u975e\u5e38\u306b\u81a8\u5927\u3067\u3042\u308a\u3001\u96d1\u591a\u3067\u3059\u3002\u30c7\u30fc\u30bf\u3092\u6574\u7406\u3059\u308b\u969b\u306f\u6d1e\u5bdf\u3057\u305f\u554f\u984c\u3092\u5e73\u53d9\u6587(statement)\u306e\u65b9\u6cd5\u3067\u4ed8\u7b8b\u306e\u4e0a\u306b\u901f\u8a18\u3057\u3066\u7c21\u7565\u5316\u3057\u305f\u5f8c\u306b\u307e\u3068\u3081\u4f5c\u696d\u3092\u884c\u3046\u3053\u3068\u3092\u63a8\u5968\u3057\u307e\u3059\u3002\u3082\u3057\u304f\u306f\u3001\u5404\u30e6\u30fc\u30b6\u30fc\u306e\u30c7\u30fc\u30bf\u3092\u8aad\u307f\u3084\u3059\u304f\u3001\u6d41\u901a\u6027\u306e\u9ad8\u3044\u884c\u52d5\u30e2\u30c7\u30eb\u306b\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u5316(Beyer & Holzblatt, 1998)\u3059\u308c\u3070\u3001\u958b\u767a\u30c1\u30fc\u30e0\u306e\u7814\u7a76\u54e1\u3001\u30c7\u30b6\u30a4\u30ca\u30fc\u3001\u30a8\u30f3\u30b8\u30cb\u30a2\u3084PM\u306a\u3069\u306b\u3053\u308c\u3089\u306e\u8c4a\u5bcc\u3067\u8a73\u7d30\u306a\u6982\u8981\u60c5\u5831\u304c\u7d20\u65e9\u304f\u53d6\u5f97\u4e26\u3073\u306b\u6d88\u5316\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u6700\u5f8c\u306b\u958b\u767a\u30c1\u30fc\u30e0\u306f\u6570\u5ea6\u306b\u308f\u305f\u308b\u30d6\u30ec\u30fc\u30f3\u30b9\u30c8\u30fc\u30df\u30f3\u30b0(Brainstorming)\u4f1a\u8b70\u3092\u5b9f\u65bd\u3057\u3066\u3001\u6d1e\u5bdf\u3057\u305f\u73fe\u8c61\u3068\u554f\u984c\u70b9\u306b\u3064\u3044\u3066\u30e6\u30fc\u30b6\u30fc\u306e\u6f5c\u5728\u7684\u306a\u30cb\u30fc\u30ba\u3068\u5c06\u6765\u306b\u304a\u3051\u308b\u88fd\u54c1\u3001\u307e\u305f\u306f\u30b5\u30fc\u30d3\u30b9\u306e\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306e\u53ef\u80fd\u6027\u3092\u767a\u6398\u3057\u3001\u3055\u3089\u306b\u65b0\u5546\u54c1\u3084\u65b0\u305f\u306a\u30b5\u30fc\u30d3\u30b9\u30e2\u30c7\u30eb\u306e\u30d7\u30ed\u30c8\u30bf\u30a4\u30d7\u306b\u767a\u5c55\u3055\u305b\u3066\u3044\u304d\u307e\u3059\u3002<\/span><\/p>\n<\/div>\n

\n\t <\/div>\n
\n\t <\/div>\n
\n\t\u30b1\u30fc\u30b9\u306e\u30b7\u30a7\u30a2<\/strong><\/span><\/div>\n
\n\t <\/div>\n
\n

\n\t\t\u30d0\u30f3\u30af\u30fb\u30aa\u30d6\u30fb\u30a2\u30e1\u30ea\u30ab\uff08BOA, Bank of America\uff09\u306f2005\u5e7410\u6708\u306b\u300cKeep the Change\u300d\u3068\u3044\u3046\u30a2\u30ab\u30a6\u30f3\u30c8\u30b5\u30fc\u30d3\u30b9\u3068\u30c7\u30d3\u30c3\u30c8\u30ab\u30fc\u30c9(Visa Debit Card)\u3068\u3044\u3046\u88fd\u54c1\u3092\u958b\u767a\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u9769\u65b0\u7684\u306a\u30b5\u30fc\u30d3\u30b9\u306b\u3088\u3063\u3066\u305d\u306e\u5f8c\u306e1\u5e74\u9593\u3067\u5168\u7c73\u5730\u533a\u306b\u304a\u3044\u3066\u306e\u3079250\u4e07\u4eba\u4ee5\u4e0a\u304cBOA\u306b\u53e3\u5ea7\u3092\u958b\u8a2d\u3059\u308b\u3053\u3068\u3068\u306a\u308a\u307e\u3057\u305f\u3002\u305d\u3057\u3066\u3055\u3089\u306b70\u4e07\u306e\u5f53\u5ea7\u9810\u91d1\u53e3\u5ea7\u3068100\u4e07\u4ef6\u4ee5\u4e0a\u306e\u9810\u91d1\u53e3\u5ea7\u304c\u5897\u52a0\u3059\u308b\u3053\u3068\u3068\u306a\u3063\u305f\u306e\u3067\u3059\u3002<\/span><\/span><\/p>\n<\/div>\n

\n\t\"\"<\/div>\n
\n\t\u3053\u306e\u6210\u529f\u3057\u305f\u88fd\u54c1\u306e\u767a\u58f2\u306f\u3001BOA\u7ba1\u7406\u5c64\u306e\u8b70\u6c7a\u304b\u3089\u59cb\u307e\u308a\u307e\u3057\u305f\u3002\u7ba1\u7406\u5c64\u306fBOA\u306f\u3088\u308a\u591a\u304f\u306e\u9867\u5ba2\u3092\u5f15\u4ed8\u3051\u3066\u65b0\u898f\u53e3\u5ea7\u3092\u958b\u8a2d\u3057\u3066\u3082\u3089\u308f\u306a\u3051\u308c\u3070\u3001\u5229\u6f64\u3092\u7372\u5f97\u3057\u7d9a\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u3068\u8003\u3048\u3066\u3044\u307e\u3057\u305f\u3002\u305d\u3053\u3067BOA\u306f2\u304b\u6708\u304b\u3051\u3066\u9867\u5ba2\u3092\u7814\u7a76\u3057\u3001\u5927\u90fd\u5e02\u304b\u308912\u306e\u5bb6\u5ead\u3092\u9078\u3093\u3067\u305d\u306e\u5bb6\u65cf\u306e\u8cb7\u3044\u7269\u3084\u6d88\u8cbb\u884c\u52d5\u306b\u3064\u3044\u3066\u4e00\u90e8\u59cb\u7d42\u306e\u6d1e\u5bdf\u3092\u884c\u3063\u305f\u306e\u3067\u3059\u3002\u7814\u7a76\u306e\u7d50\u679c\u3001BOA\u306f\u30a2\u30e1\u30ea\u30ab\u306e\u30d9\u30d3\u30fc\u30d6\u30fc\u30de\u30fc\u4e16\u4ee3\u304c\u5c11\u984d\u306e\u6d88\u8cbb\u3092\u884c\u3046\u6642\u3001\u5c0f\u92ad\u3092\u5acc\u3046\u305f\u3081\u306b\u6574\u6570\u306e\u91d1\u984d\u3067\u652f\u6255\u3044\u3092\u884c\u3046\u3068\u3044\u3046\u7fd2\u6163\u304c\u3042\u308a\u307e\u3057\u305f\u304c\u3001\u3053\u3046\u3044\u3063\u305f\u4eba\u3005\u306f\u8cc7\u7523\u7ba1\u7406\u306e\u89b3\u5ff5\u304c\u6975\u3081\u3066\u5c11\u306a\u304f\u3001\u53ce\u5165\u304c\u652f\u51fa\u306b\u8ffd\u3044\u3064\u304b\u306a\u3044\u3068\u3044\u3046\u82e6\u3057\u3044\u72b6\u6cc1\u306b\u3042\u308b\u3053\u3068\u3092\u767a\u898b\u3057\u307e\u3057\u305f\u3002\u305d\u3053\u3067BOA\u306f\u300cKeep the Change\u300d\u30a2\u30ab\u30a6\u30f3\u30c8\u30b5\u30fc\u30d3\u30b9\u3092\u958b\u59cb\u3057\u3001\u9867\u5ba2\u304c\u30c7\u30d3\u30c3\u30c8\u30ab\u30fc\u30c9\u3092\u4f7f\u7528\u3059\u308b\u6642\u306b\u672c\u6765\u306e\u6574\u6570\u3067\u652f\u6255\u3046\u7fd2\u6163\u306f\u6b8b\u3057\u3066\u304a\u304d\u3001\u9280\u884c\u306f\u305d\u306e\u652f\u6255\u3044\u306e\u5f8c\u3067\u623b\u3063\u3066\u304d\u305f\u5c0f\u92ad\u3092\u53e3\u5ea7\u306b\u9810\u5165\u308c\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u305f\u3002\u307e\u305f\u3053\u306e\u4ed6\u306b\u3082BOA\u306f\u6bce\u5e74\u7dcf\u53d6\u5f15\u91d1\u984d\u306e5%\u306e\u73fe\u91d1\u30dc\u30fc\u30ca\u30b9\u3092\u305d\u306e\u53e3\u5ea7\u306b\u30ad\u30e3\u30c3\u30b7\u30e5\u30d0\u30c3\u30af\u3057\u3066\u3082\u3044\u307e\u3057\u305f\u3002\u3053\u306e\u91d1\u878d\u306b\u304a\u3051\u308b\u9769\u65b0\u7684\u30b5\u30fc\u30d3\u30b9\u306f\u9867\u5ba2\u306e\u771f\u306e\u30cb\u30fc\u30ba\u306b\u30d2\u30c3\u30c8\u3057\u305f\u3060\u3051\u3067\u306f\u306a\u304f\u3001BOA\u306e\u53e3\u5ea7\u958b\u8a2d\u4eba\u6570\u3092\u5897\u3084\u3059\u3053\u3068\u3082\u3067\u304d\u3001\u5b89\u5b9a\u3057\u305f\u5229\u6f64\u306e\u7372\u5f97\u304c\u3082\u305f\u3089\u3055\u308c\u307e\u3057\u305f\u3002<\/span><\/span><\/div>\n
\n\t <\/div>\n
\n\t <\/div>\n
\n

\n\t\t\u307e\u3068\u3081<\/strong><\/span><\/p>\n<\/div>\n

\n\t <\/div>\n
\n\t\u4eba\u306e\u5fc3\u3092\u6d1e\u5bdf\u3057\u3088\u3046\u3068\u601d\u3048\u3070\u3001\u8d85\u80fd\u529b\u3084\u970a\u5a92\u306a\u3069\u306e\u8d85\u81ea\u7136\u7684\u306a\u65b9\u6cd5\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u69cb\u9020\u5316\u3055\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5\u3067\u30e6\u30fc\u30b6\u30fc\u306e\u771f\u306e\u30cb\u30fc\u30ba\u3092\u7406\u89e3\u3057\u3001\u3055\u3089\u306b\u305d\u3053\u304b\u3089\u5f79\u306b\u7acb\u3064\u5546\u54c1\u3084\u89aa\u5207\u306a\u30b5\u30fc\u30d3\u30b9\u3001\u305d\u3057\u3066\u9867\u5ba2\u3092\u6e80\u8db3\u3055\u305b\u308b\u6d88\u8cbb\u30e2\u30c7\u30eb\u3092\u958b\u767a\u3059\u308b\u3053\u3068\u3092\u63a8\u5968\u3057\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5\u306f\u8cc7\u672c\u5e02\u5834\u306b\u304a\u3051\u308b\u5171\u611f\u306e\u5fdc\u7528\u3067\u3042\u308a\u3001\u4eca\u65e5\u306eUX\u5206\u91ce\u306b\u304a\u3044\u3066\u6b20\u304b\u305b\u306a\u3044\u7814\u7a76\u306e\u6b66\u5668\u306a\u306e\u3067\u3059\u3002<\/span><\/span><\/div>\n
\n\t <\/div>\n
\n

\n\t\t\u53c2\u8003\u8cc7\u6599<\/span><\/span><\/p>\n<\/div>\n

\n

\n\t\t1.  Contextual Design: Defining Customer-Centered Systems<\/span><\/span><\/p>\n

\n\t\t2.  \u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u306e\u30d5\u30a3\u30fc\u30eb\u30c9\u30ef\u30fc\u30af\u30de\u30cb\u30e5\u30a2\u30eb\u3002\u9867\u5ba2\u306e\u884c\u52d5\u306e\u8108\u7d61\u304b\u3089\u5546\u6a5f\u3092\u63a2\u3057\u51fa\u3057\u3066\u3001\u9769\u65b0\u7684\u306a\u30b5\u30fc\u30d3\u30b9\u3068\u5546\u54c1\u3092\u5275\u9020\u3059\u308b<\/span><\/span><\/p>\n<\/div>\n

\n\t <\/div>\n
\n\t <\/div>\n
\n\t <\/div>\n
\n\t————————————————–<\/span><\/div>\n
\n

\n\t\t\u4f5c\u8005\u7d39\u4ecb<\/span><\/span><\/p>\n

\n\t\t\u30ac\u30de\u30cb\u30a2\u30a8\u30eb\u30b4\u30ce\u30df\u30c3\u30af\u30c7\u30b6\u30a4\u30f3\u30bb\u30f3\u30bf\u30fc \/ Shawn\u3000<\/span><\/span><\/p>\n

\n\t\t\u30e6\u30fc\u30b6\u30fc\u3092\u4e2d\u5fc3\u306b\u3057\u305fUCD\uff08User- Centered Design\uff09\u30c7\u30b6\u30a4\u30f3\u3092\u30b0\u30eb\u30fc\u30d7\u306e\u5404\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u5b9f\u65bd\u3084\u6539\u826f\u306b\u904b\u7528\u3057\u3001\u30ac\u30de\u30cb\u30a2\u306e\u81ea\u793e\u958b\u767a\u5546\u54c1\u306b\u304a\u3051\u308b\u6700\u826f\u306e\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u63a8\u9032\u306b\u529b\u3092\u5165\u308c\u3066\u3044\u308b\u3002<\/span><\/span><\/p>\n<\/div>\n

\n\t————————————————–<\/span><\/div>\n
\n\t <\/div>\n","protected":false},"excerpt":{"rendered":"

\u4eca\u65e5\u306b\u304a\u3051\u308b\u8cc7\u672c\u5e02\u5834\u306e\u7af6\u4e89\u306f\u975e\u5e38\u306b\u6fc0\u3057\u304f\u3001\u4f01\u696d\u306e\u30ea\u30fc\u30c0\u30fc\u305f\u3061\u306f\u81ea\u3089\u306e\u5e97\u8217\u304c\u6c38\u9060\u306b\u591a\u304f\u306e\u5ba2\u3092\u96c6\u3081\u3001\u6ce8\u6587\u5546\u54c1\u306f\u65e9\u304f […]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1905,1899],"tags":[841],"class_list":["post-10010","post","type-post","status-publish","format-standard","hentry","category-2-1-columns_on_ux_jp","category-2-columns_jp","tag-mz_vol_54_jp"],"acf":[],"yoast_head":"\r\n\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5 - \u6a58\u4eba\u8a8c G!VOICE<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/\" \/>\r\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5 - \u6a58\u4eba\u8a8c G!VOICE\" \/>\r\n<meta property=\"og:description\" content=\"\u4eca\u65e5\u306b\u304a\u3051\u308b\u8cc7\u672c\u5e02\u5834\u306e\u7af6\u4e89\u306f\u975e\u5e38\u306b\u6fc0\u3057\u304f\u3001\u4f01\u696d\u306e\u30ea\u30fc\u30c0\u30fc\u305f\u3061\u306f\u81ea\u3089\u306e\u5e97\u8217\u304c\u6c38\u9060\u306b\u591a\u304f\u306e\u5ba2\u3092\u96c6\u3081\u3001\u6ce8\u6587\u5546\u54c1\u306f\u65e9\u304f […]\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/\" \/>\r\n<meta property=\"og:site_name\" content=\"\u6a58\u4eba\u8a8c G!VOICE\" \/>\r\n<meta property=\"article:published_time\" content=\"2014-07-15T16:00:00+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2020-04-12T23:01:17+00:00\" \/>\r\n<meta name=\"author\" content=\"admin_CAL\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005:\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin_CAL\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/\"},\"author\":{\"name\":\"admin_CAL\",\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/#\/schema\/person\/4685ff8d01aee7a0b2ad40de8ef1d405\"},\"headline\":\"\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5\",\"datePublished\":\"2014-07-15T16:00:00+00:00\",\"dateModified\":\"2020-04-12T23:01:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/\"},\"wordCount\":69,\"publisher\":{\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/#organization\"},\"keywords\":[\"54 \u767a\u884c\"],\"articleSection\":[\"UX\u7d4c\u9a13\u8ac7\",\"\u30ac\u30de\u30b3\u30e9\u30e0\"],\"inLanguage\":\"zh-TW\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/\",\"url\":\"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/\",\"name\":\"\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5 - \u6a58\u4eba\u8a8c G!VOICE\",\"isPartOf\":{\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/#website\"},\"datePublished\":\"2014-07-15T16:00:00+00:00\",\"dateModified\":\"2020-04-12T23:01:17+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/#breadcrumb\"},\"inLanguage\":\"zh-TW\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u7576\u671f\u7e3d\u89bd\",\"item\":\"https:\/\/brand.gamania.com\/gvoice\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/#website\",\"url\":\"https:\/\/brand.gamania.com\/gvoice\/\",\"name\":\"\u6a58\u4eba\u8a8c G!VOICE\",\"description\":\"Read it, Know it, Love it!\",\"publisher\":{\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/brand.gamania.com\/gvoice\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-TW\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/#organization\",\"name\":\"\u6a58\u4eba\u8a8c G!VOICE\",\"url\":\"https:\/\/brand.gamania.com\/gvoice\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/brand.gamania.com\/gvoice\/wp-content\/uploads\/2020\/03\/logo.png\",\"contentUrl\":\"https:\/\/brand.gamania.com\/gvoice\/wp-content\/uploads\/2020\/03\/logo.png\",\"width\":320,\"height\":93,\"caption\":\"\u6a58\u4eba\u8a8c G!VOICE\"},\"image\":{\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/#\/schema\/person\/4685ff8d01aee7a0b2ad40de8ef1d405\",\"name\":\"admin_CAL\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\/\/brand.gamania.com\/gvoice\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7395194d29138c710a5385102f95c8753874965e1e1b2c83e40c9c1cfe361c9d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7395194d29138c710a5385102f95c8753874965e1e1b2c83e40c9c1cfe361c9d?s=96&d=mm&r=g\",\"caption\":\"admin_CAL\"},\"url\":\"https:\/\/brand.gamania.com\/gvoice\/author\/calvin\/\"}]}<\/script>\r\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5 - \u6a58\u4eba\u8a8c G!VOICE","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/","og_locale":"zh_TW","og_type":"article","og_title":"\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5 - \u6a58\u4eba\u8a8c G!VOICE","og_description":"\u4eca\u65e5\u306b\u304a\u3051\u308b\u8cc7\u672c\u5e02\u5834\u306e\u7af6\u4e89\u306f\u975e\u5e38\u306b\u6fc0\u3057\u304f\u3001\u4f01\u696d\u306e\u30ea\u30fc\u30c0\u30fc\u305f\u3061\u306f\u81ea\u3089\u306e\u5e97\u8217\u304c\u6c38\u9060\u306b\u591a\u304f\u306e\u5ba2\u3092\u96c6\u3081\u3001\u6ce8\u6587\u5546\u54c1\u306f\u65e9\u304f […]","og_url":"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/","og_site_name":"\u6a58\u4eba\u8a8c G!VOICE","article_published_time":"2014-07-15T16:00:00+00:00","article_modified_time":"2020-04-12T23:01:17+00:00","author":"admin_CAL","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005:":"admin_CAL"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/#article","isPartOf":{"@id":"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/"},"author":{"name":"admin_CAL","@id":"https:\/\/brand.gamania.com\/gvoice\/#\/schema\/person\/4685ff8d01aee7a0b2ad40de8ef1d405"},"headline":"\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5","datePublished":"2014-07-15T16:00:00+00:00","dateModified":"2020-04-12T23:01:17+00:00","mainEntityOfPage":{"@id":"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/"},"wordCount":69,"publisher":{"@id":"https:\/\/brand.gamania.com\/gvoice\/#organization"},"keywords":["54 \u767a\u884c"],"articleSection":["UX\u7d4c\u9a13\u8ac7","\u30ac\u30de\u30b3\u30e9\u30e0"],"inLanguage":"zh-TW"},{"@type":"WebPage","@id":"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/","url":"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/","name":"\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5 - \u6a58\u4eba\u8a8c G!VOICE","isPartOf":{"@id":"https:\/\/brand.gamania.com\/gvoice\/#website"},"datePublished":"2014-07-15T16:00:00+00:00","dateModified":"2020-04-12T23:01:17+00:00","breadcrumb":{"@id":"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/#breadcrumb"},"inLanguage":"zh-TW","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/brand.gamania.com\/gvoice\/jp\/10010\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u7576\u671f\u7e3d\u89bd","item":"https:\/\/brand.gamania.com\/gvoice\/"},{"@type":"ListItem","position":2,"name":"\u9867\u5ba2\u3092\u900f\u8996\u3059\u308b\uff1a\u30e6\u30fc\u30b6\u30fc\u30b7\u30ca\u30ea\u30aa\u6cd5"}]},{"@type":"WebSite","@id":"https:\/\/brand.gamania.com\/gvoice\/#website","url":"https:\/\/brand.gamania.com\/gvoice\/","name":"\u6a58\u4eba\u8a8c G!VOICE","description":"Read it, Know it, Love it!","publisher":{"@id":"https:\/\/brand.gamania.com\/gvoice\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brand.gamania.com\/gvoice\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-TW"},{"@type":"Organization","@id":"https:\/\/brand.gamania.com\/gvoice\/#organization","name":"\u6a58\u4eba\u8a8c G!VOICE","url":"https:\/\/brand.gamania.com\/gvoice\/","logo":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/brand.gamania.com\/gvoice\/#\/schema\/logo\/image\/","url":"https:\/\/brand.gamania.com\/gvoice\/wp-content\/uploads\/2020\/03\/logo.png","contentUrl":"https:\/\/brand.gamania.com\/gvoice\/wp-content\/uploads\/2020\/03\/logo.png","width":320,"height":93,"caption":"\u6a58\u4eba\u8a8c G!VOICE"},"image":{"@id":"https:\/\/brand.gamania.com\/gvoice\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/brand.gamania.com\/gvoice\/#\/schema\/person\/4685ff8d01aee7a0b2ad40de8ef1d405","name":"admin_CAL","image":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/brand.gamania.com\/gvoice\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7395194d29138c710a5385102f95c8753874965e1e1b2c83e40c9c1cfe361c9d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7395194d29138c710a5385102f95c8753874965e1e1b2c83e40c9c1cfe361c9d?s=96&d=mm&r=g","caption":"admin_CAL"},"url":"https:\/\/brand.gamania.com\/gvoice\/author\/calvin\/"}]}},"_links":{"self":[{"href":"https:\/\/brand.gamania.com\/gvoice\/wp-json\/wp\/v2\/posts\/10010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brand.gamania.com\/gvoice\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brand.gamania.com\/gvoice\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brand.gamania.com\/gvoice\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/brand.gamania.com\/gvoice\/wp-json\/wp\/v2\/comments?post=10010"}],"version-history":[{"count":1,"href":"https:\/\/brand.gamania.com\/gvoice\/wp-json\/wp\/v2\/posts\/10010\/revisions"}],"predecessor-version":[{"id":25130,"href":"https:\/\/brand.gamania.com\/gvoice\/wp-json\/wp\/v2\/posts\/10010\/revisions\/25130"}],"wp:attachment":[{"href":"https:\/\/brand.gamania.com\/gvoice\/wp-json\/wp\/v2\/media?parent=10010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brand.gamania.com\/gvoice\/wp-json\/wp\/v2\/categories?post=10010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brand.gamania.com\/gvoice\/wp-json\/wp\/v2\/tags?post=10010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}