{"id":8736,"date":"2014-07-14T00:00:00","date_gmt":"2014-07-13T16:00:00","guid":{"rendered":"https:\/\/brand.gamania.com\/gvoice\/8736\/"},"modified":"2020-07-03T17:54:17","modified_gmt":"2020-07-03T09:54:17","slug":"%e6%a9%98%e4%ba%ba%e8%aa%8c%e7%8d%a8%e5%ae%b6%e6%8f%ad%e5%af%86%ef%bc%81gamania-x-ideo","status":"publish","type":"post","link":"https:\/\/brand.gamania.com\/gvoice\/8736\/","title":{"rendered":"\u6a58\u4eba\u8a8c\u7368\u5bb6\u63ed\u5bc6\uff01Gamania x IDEO"},"content":{"rendered":"

\"\"<\/span><\/span><\/h1>\n

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\u25b2IDEO\u521d\u6b65\u8a2a\u554f\u7684\u6a58\u5b50\u4eba\uff0c\u7d93\u904e\u5c64\u5c64\u5206\u6790\u8207\u4ea4\u53c9\u6bd4\u5c0d\uff0c\u900f\u5fb9\u7684\u77ad\u89e3\u6211\u5011\u3002<\/span><\/span><\/div>\n
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\"\"<\/div>\n
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1. \u767c\u60f3Inspiration<\/span><\/span><\/strong><\/div>\n
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\u25b2\u7246\u4e0a\u8cbc\u4e86\u6eff\u6eff\u7684\u5167\u90e8\u8a2a\u8ac7\u8207\u5916\u90e8\u8a2a\u8ac7\u7684\u7d50\u679c\uff0cIDEO\u5718\u968a\u7528research\u7684\u6210\u679c\u505a\u70ba\u7576\u5929\u8a0e\u8ad6\u6703\u7684\u524d\u60c5\u63d0\u8981\u3002<\/span><\/span><\/div>\n
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\u25b2\u5617\u8a66\u5728idea parking lot \u4e4b\u4e2d\u6574\u7406\u6b78\u7d0d\u4e26\u5ef6\u4f38\u767c\u60f3\uff08IDEO\u5718\u968a\u9023\u5236\u670d\u4e0a\u90fd\u5beb\u8457Prototype-\u63d0\u5021\u52d5\u624b\u6253\u9020\u539f\u578b\u3002\uff09<\/span><\/span><\/div>\n
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2. \u69cb\u601dStrategy<\/span><\/span><\/strong><\/div>\n
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\u63a5\u4e0b\u4f86\u9032\u5165\u5404\u81ea\u5206\u7d44brainstorming\u6642\u523b\uff01\u5728Workshop\u4e4b\u4e2d\uff0c\u4e00\u500b\u6210\u529f\u7684\u5206\u7d44\u65b9\u5f0f\uff0c\u61c9\u8a72\u8981\u6709\u4e0d\u540c\u89d2\u8272\u7684\u6210\u54e1\u7d44\u6210\uff0c\u624d\u80fd\u5920\u69cb\u6210\u4e00\u500b\u5b8c\u7f8e\u7684\u8a0e\u8ad6\u5c0f\u7d44\u3002\u5728\u8207IDEO\u7684Workshop\u4e4b\u4e2d\uff0c\u6bcf\u4e00\u7d44\u7684\u6210\u54e1\u7531\u4e00\u4f4d\u9996\u9577\u3001\u4e00\u500b\u8aaa\u6545\u4e8b\u8005\u3001\u4e00\u500b\u5c07\u60f3\u6cd5\u8996\u89ba\u5316\u7684\u7d20\u63cf\u8005\u3001\u4e00\u4f4dIDEOr\u4f86\u523a\u6fc0\u8207\u52a0\u901f\u5c0f\u7d44\u8a0e\u8ad6\u6df1\u5ea6\uff0c\u4ee5\u53ca\u4e00\u4f4d\u8a72\u5c08\u6848\u9818\u57df\u7684\u5c08\u696d\u4eba\u58eb\u7d44\u6210\uff0c\u5c31\u50cf\u662f\u4e00\u500b\u5718\u968a\u4e2d\u5206\u5de5\u5408\u4f5c\u7684\u89d2\u8272\u4e00\u6a23\u7e1d\u5bc6\u3002<\/span><\/span><\/div>\n
\"\"<\/span><\/span><\/div>\n
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\"\"<\/span><\/span><\/div>\n
\u25b2\u5206\u6210\u5c0f\u7d44\u7e7c\u7e8c\u5ef6\u4f38\u5404\u7a2e\u60f3\u6cd5\u7684\u89e3\u6c7a\u65b9\u6848\uff0c\u4e26\u5c07idea\u7528sketch\u7684\u65b9\u5f0f\u5feb\u901f\u8996\u89ba\u5316\u3002<\/span><\/span><\/div>\n
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Sharing and Feedback\u3000\u5c0f\u7d44\u5206\u4eab\u8207\u56de\u994b<\/span><\/span><\/strong><\/div>\n
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\u25b2\u91dd\u5c0d\u5404\u7a2eidea\u8207\u5c0d\u61c9\u7684\u89e3\u6c7a\u65b9\u6848\uff0c\u5c0f\u7d44\u6210\u54e1\u5206\u5225\u63d0\u51fa\u4f86\u4e92\u76f8\u5206\u4eab\u4e26\u56de\u994b\u7d66\u5f7c\u6b64\u3002<\/span><\/span><\/div>\n
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3. \u6253\u9020\u60f3\u6cd5\u7684\u539f\u578b\uff01<\/span><\/span><\/strong><\/div>\n
Cooking Up a Story!<\/span><\/span><\/strong><\/div>\n
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\n\"\"<\/span><\/span><\/div>\n
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\"\"<\/span><\/span><\/div>\n
\u25b2\u77ed\u77ed\u5e7e\u5c0f\u6642\u7684Workshop\uff0c\u6700\u5f8c\u6bcf\u7d44\u5448\u73fe\u7684\u8a0e\u8ad6\u6587\u4ef6\u6709\u9019\u9ebc\u591a\uff01<\/span>
\n\"\"<\/span><\/span><\/div>\n
\u25b2\u6700\u5f8cIDEO\u5718\u968a\u518d\u70ba\u5927\u5bb6\u6b78\u7d0d\u8207\u7e3d\u7d50\u9019\u6b21Workshop\u7684\u5be6\u8cea\u7522\u51fa\u3002<\/span><\/span><\/div>\n
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\u6700\u5f8c\u8981\u6a58\u4eba\u8a8c\u70ba\u5927\u5bb6\u5f15\u85a6\u7576\u6642\u6b64\u7955\u5bc6\u5c08\u6848\u7684Project Manager\uff0c\u540c\u6642\u4e5f\u662f\u9019\u6b21Design Thinking\u7b56\u5c55\u4eba\uff0dEva\uff01\u4f86\u5206\u4eab\u6a58\u5b50\u548cIDEO\u7684\u5408\u4f5c\u904e\u7a0b\u4e2d\u6211\u5011\u662f\u4e0d\u662f\u6709\u5f97\u5230\u4ec0\u9ebc\u8207\u773e\u4e0d\u540c\u7684\u9ad4\u9a57\uff01<\/span><\/span><\/div>\n
\"\"<\/span><\/span><\/div>\n
\u25b2\u6b64\u6a5f\u5bc6\u5c08\u6848PM\uff06 Design Thinking\u7b56\u5c55\u4eba-GHQ-BR-Eva Lee\uff08\u674e\u5b9b\u8aed\uff09<\/span><\/span><\/div>\n
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G!VOICE\uff1a\u6a58\u5b50\u662f\u570b\u5167\u5c11\u6578\u64c1\u6709\u8207IDEO\u5408\u4f5c\u7d93\u9a57\u7684\u4f01\u696d\uff0c\u5728\u6574\u500b\u5c08\u6848\u5408\u4f5c\u904e\u7a0b\u4e2d\uff0c\u6a58\u5b50\u662f\u5426\u6709\u5f9e\u4e2d\u7372\u5f97\u4efb\u4f55\u4e0d\u540c\u7684\u9ad4\u9a57\uff1f<\/span><\/span><\/div>\n
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Eva\uff1a\u300c120%\u7684\u6295\u5165\uff0c\u662f\u8207IDEO\u5718\u968a\u5408\u4f5c\u7684\u7cbe\u91c7\u9ad4\u9a57\u3002\u5f9e\u78ba\u8a8d\u5408\u4f5c\u7684\u90a3\u4e00\u523b\u8d77\uff0c\u96d9\u65b9\u5718\u968a\u4fbf\u4ee5\u5168\u529b\u885d\u523a\u7684\u555f\u52d5\u72c0\u614b\uff0c\u76e1\u529b\u5728\u76ee\u6a19\u6642\u7a0b\u5167\u9054\u6210\u76ee\u6a19\u3002Design Thinking\u7684\u7b2c\u4e00\u6b65 – \u89c0\u5bdf\uff0cIDEO\u771f\u7684\u662f\u4ee5\u8089\u640f\u6230\u7684\u529b\u9053\uff0c\u8fd1\u8eab\u5bc6\u96c6\u89c0\u5bdf\u6a58\u5b50\u6587\u5316\uff0c\u5f9e\u6df1\u5ea6\u3001\u5ee3\u5ea6\u5230\u9ad8\u5ea6\uff0c\u51e1\u662f\u6709\u4efb\u4f55\u4e00\u7d72\u3001\u4efb\u4f55\u4e00\u523b\u53ef\u4ee5\u4e86\u89e3\u6a58\u5b50\u6587\u5316\u7684\u5730\u65b9\uff0cIDEO\u7d55\u5c0d\u4e0d\u653e\u904e\u3002<\/span><\/span><\/div>\n
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\u8a2d\u8a08\u601d\u8003\u59cb\u65bc\u4eba\u3001\u66f4\u95dc\u4e4e\u65bc\u4eba\u3002\u5728\u5be6\u969b\u7684\u5de5\u4f5c\u904e\u7a0b\u4e2d\uff0c\u5982\u4f55\u5f15\u5c0e\u5718\u9ad4\u52d5\u529b\u3001\u6fc0\u767c\u60f3\u6cd5\u3001\u5728\u6709\u9650\u7684\u5c08\u6848\u6642\u9593\u8207\u8cc7\u6e90\u4e0b\uff0c\u5617\u8a66\u4efb\u4f55\u53ef\u80fd\u6027\u3001\u8b93\u6bcf\u500b\u5c08\u6848\u6210\u54e1\u6295\u5165\u7684\u8cc7\u6e90\u53ef\u4ee5\u767c\u63ee\u6700\u5927\u6548\u76ca\u3001\u6df1\u5165\u6bcf\u500b\u6d1e\u5bdf\uff08Insight\uff09\u7684\u89c0\u9ede\uff0c\u4e26\u6642\u6642\u78ba\u8a8d\u5c08\u6848\u65b9\u5411\u7121\u504f\u96e2\u8ecc\u9053\uff0c\u90fd\u662f\u78ba\u4fdd\u8a2d\u8a08\u601d\u8003\u53ef\u4ee5\u767c\u63ee\u6700\u5927\u529b\u9053\u4e0d\u53ef\u6216\u7f3a\u7684\u7d30\u7bc0\u3002<\/span><\/span><\/div>\n
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IDEO\u4ee5\u5c08\u696d\u3001\u7a4d\u6975\u3001\u6b63\u9762\u8207\u7121\u6bd4\u7684\u71b1\u60c5\uff0c\u5f9e\u4efb\u4f55\u6210\u529f\u8207\u4e0d\u6210\u529f\u7684\u7d30\u7bc0\u4e2d\u6c72\u53d6\u7d93\u9a57\uff0c\u800c\u9019\u4e0d\u6b63\u5c31\u662f\u6253\u9020\u539f\u578bPrototype\u7684\u7d42\u6975\u7cbe\u795e\uff01\u300d<\/span><\/span><\/div>\n
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