
The Pinnacle of Online Shopping — Dogs Shopping for Themselves Online
The saying “Time is advancing” doesn’t only apply on humans, but on dogs as well. Don’t you see videos on YouTube channels about how pet
▲ A.I. Superpowers Artificial intelligence has been the hot topic
Gamania has held the its debut "Crazyracing Kartrider" World Championship
GungHo Gamania, a subsidiary of Gamania Group, officially announced the
Foreword I have discovered that when I was helping out
▲ Q Brick was transformed into a full moon on
In Taiwan, when it comes to gaming services experts, people
《Lineage M》, the epoch-making mobile game developed by Korean’s leading
He is the fourth Taiwanese baseball player to play in
We all know that April Fool’s day is a great
▲Q Brick turns into the flag catcher of Dragon Boat
December 13, 2018 might have been just another normal day
"Kevin Kelly, a technology business predictor, once predicted that in
After Gamania's super popular game MapleStory launched "Black Magician," a
Having launched Wake Up previously, Taiwan Public Television Service (PTS
▲ After Lunar New Year, Taipei Metro launched "Finding the
Atour Hotel Case Study - Cross-Industry Experience Creates New Species
Burger King trolls McDonald's yet again. This time it's all
December 12 marks the 1st anniversary of the release of

The saying “Time is advancing” doesn’t only apply on humans, but on dogs as well. Don’t you see videos on YouTube channels about how pet

You might have heard about buying “Ferrari” and getting free tire, but have you ever heard of buying a tire and getting free Ferrari? Italian

If you ask a person randomly on the streets in Taiwan his or her impression of “Kentucky Fried Chicken?”, and he or she would probably

You might question the title by asking “A brand is not a person, how can it have an attitude?” Before we answer this question, let’s

We all know that April Fool’s day is a great opportunity for brands to pull off some “entertainment”. On this day, customers tend to just

Burger King trolls McDonald’s yet again. This time it’s all about Big Macs! That’s right. All the names of Burger King combo meals have been

“Exposing one’s own shortcomings is a good business.” The statement is based on a pivotal core presumption “The product is not for everyone.” It sounds

A good and creative idea is usually “simple, easy to understand, and can be carried out by different people without the results being too inconsistent.”

▲The wildly sought after McDonald’s limited supply of Szechuan Sauce and poster. As long as your brand has been around long enough, then you must

Look at the above movie poster, who do you think the owner of this advertisement is? Recently, the foreign marketing industry has popularized a new

Imagine the two following scenarios, what would you do? 1. You witness a child being bullied in front of you. Do you step up to
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This is a meaningful case of brand marketing. “Heineken” has its eyes on the “+Pool” project which “a group of crazy people wants to use

Are you a jogger? Are you always alone and take the steps forward on your own? Nike heard you. With high technologies, it creates an

Generally speaking, when you think of airline services, what do you think of? I bet it would be nothing more than: purchasing tickets, choosing seats,

“Free samples” are a frequently used method to promote newly launched products. Passers-by resembling the target demographic are offered a free portion and shoppers in

Today, when this article was written was also the launching date for Apple iPhone 7 (Sep 7th, 2016.) Undoubtedly, there will be news and pros

You must have bought some clothes, don’t you? Will you really take a close look at the hang tag that goes with the clothing where

“Have a Break, Have a Kit Kat” is the well-known tagline of Kit Kat chocolate bar, a Nestlé brand, and appears in its advertisement every

Most people drink freshly squeezed juice for health, energy, and vitamin-C. Therefore, being fresh, freshly-squeezed, and 100% are usually the criteria for choosing an orange

While it is common knowledge that the Japanese are not confident about their English ability, this does not seem to hinder the desire for tourists

When you see the poster shown above for the first time, do you get an urge to take out a magnifying glass and “see what

When I first saw this video, I thought, “You can’t be serious!” But when I saw the same reaction from every person in the video,

Do you know about Smart cars? It carries only two people, but is sold for ten times the cost of a motorcycle. Even the cheapest

If you got to the ATM to withdraw some money and instead of money, it dispensed a plane ticket to Disneyland, or “gives you 1

The two of most vibrant and active “brands” in the world: Lady Gaga who has over 36 million fans following her on Facebook and Starbucks
Internet has already become one of the indispensible marketing tools in modern brand campaign. Official websites can be used to promote the business idea or
Barbie, a plastic doll without life, not only sold billion worldwide and live the legend for over half a century! From flight attendant, doctor, rock
Most marketing campaigns are designed either to promote new products or services, or increase sales. Under this premise, buzz marketing campaigns are easier to strategize
Internet has already become one of the indispensible marketing tools in modern brand campaign. Official websites can be used to promote the business idea or
Zombies are more than just prop to scare people, but an excellent tool for marketing Zombies are probably the
Everybody knows that there are three major features of M&M: it only melts in your mouth, not your hands, each package contains different flavors,
Xu Zhimo once said: "Beauty lies in the numbers". The phrase describes how "scale" can have a beauty of its own and the concept remains
How does a super-mini town of only 78 residents situated on 1000+ meters high attract people’s attention? Of course, in this desolately remote town
If one wants to compare the key differences between digital time and traditional marketing, one of which would be “Consumer Control Right.” Imaging yourself watching
(Photo source:http://thecubiclesurvivalguide.blogspot.com/) I don't know if you know anybody like this, who will sometimes say, "I've just thought of a fantastic commercial script. If I
When it comes to the word “trendy”, we have to mention iPhone, the game changer in mobile phones. Besides the smooth hardware and first-rate man-machine
We know that many men fell under the spell of video games but you probably aren’t aware that video games actually helped Gillette razors boost
What would you do, if Taiwan’s tourism is handed down to ordinary people like you and me? You’re thinking, a country’s tourism affect many people’s
▲(Source of picture:http://www.psdgraphics.com/backgrounds/bulls-eye-target) More and more people asked me recently, “For brand owners, what exactly is brand marketing in the digital age?” The traditional marketing
Remember the 3.11 Earthquake in Japan 2 years ago? That was the first time the impact of such disasters really hit me by “witnessing” it
When was the last time you came across an online ad? Yesterday? Last week? Last month? Or maybe never? It is an proved
These few days (May 5) there have been a advertisement being widely shared on Facebook. The content is a picture of a whole family. The
I have recently come across a story that really blew me away: “Taiwan has broken 2 world records: a whopping 49 marathons races were held
Coffee has become a staple for many white collar workers. Whether you like to make it yourself, buy a fresh one in Starbucks or grab
What’s the relationship between a car and a piano? When you see a scene like this, “on top of a still car is a 350
Apple, the brand that I cannot get through a single day without. I believe there are a lot of people out there that, like me,
As a business in the 21st century, it doesn’t matter which field you’re in, I think most people would agree the conviction of ‘Customer First’.
“What would a TV commercial from 40 years ago be, when it’s being re-interpreted through modern technology and the internet?” Are you curious about the
We’ve all been there. After entering a restaurant, the waiter takes you to your table, and hands over a glass of water with the menu.
Ever seen Stanley Kubrick’s classic: 2001: A Space Odyssey? 2001: A Space Odyssey is a 1968 British-American science fiction film produced and directed by Kubrick.
We have always expected the same things from a public relations person. It is either a lot of media workers are invited to learn about
From High Fashion to Hobo Fashion What would happen if one day, you were a designer, and the public decides to label your