（ Source of picture：http://www.casaoito.net/coca-cola-security-cameras） We tend to have preconceived images or stereotypes towards certain things, such as associating a tattooed person with drug use, a guy
Legendary Performances: The White Lie Why is it that those who appear in commercials are always compelled to exaggerate their reactions? Why do food
Famous Astronaut Armstrong said, “One small step for man, a giant leap for mankind.” Now the scene shifted to Angry Birds, the moment when it
What kind of image would a liquor merchandise want to give its consumers? Heineken puts down its competitors by visualizing its slogan: “Refreshes the parts
WOWOW is a private satellite broadcasting and pay TV station. Its channels provide movies, TV series and sports. They recently launched a commercial for promoting
ALSOK is a company that provides various security and insurance services. Since early last year, they hired the well known Japanese figure, Saori Yoshida, a
Quit smoking, no drinking and driving, clean elections, child welfare, domestic violence preventions, gender equality. . . . . . When an advertisement is from
Commercial videos come from creativity. Creativity is an intangible form: when you think about something that no one has thought of while taking a dump
I’m fully aware that paper is a product of the past now, thanks to smartphones and tablets. Not a fan of techy gadgets in general,
Everyone knows these characters by heart: The weak and whiny Nobita, the snobbish and wealthy Suneo, Gian the bully, and Doraemon. All across Japan you
How would you “act out” the state of enjoying a cup of good tea? Picture this. The fancy, chic client representative with a Frappucino in
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