gdex 2012（Gamania Developers Exchange）Official Launch: July 2nd -13th !   A good R&D organization, in addition to having a well-rounded talent pool, creativity encouraging environment and an efficient R&D management process, another crucial key is whether or not it could establish a sound sharing culture.  Research and developing games is a creative-intensive job. The sources and materials for creativity come from all kinds of daily experiences. These are the elements that R&D persons get in contact with on daily basis and then internalize them into creativity. This is why R&D people get to create more fabulous games. Through a

GJP announced that Langrisser Tri-Swords, a webgame adapted from the classic console war-chess game, :Langrisser, is to conduct its official open beta test!  Langrisser is initially a console game series created by Masaya, the software division of Nippon Computer Systems. It is categorized as war-chess game. In the proceeding of the game, the drama element takes up a huge proportion which is why some players positioned it as tactic-role-play game. Since its launch in Japan and Asia in 1991, it has been sold over million sets and is said to be the ‘it’ war-chess game of the 90s. The

Before I get into the subject, I’d like to begin with a slogan from Nokia’s commercial, “Hunan Technology”. Through the design of emotion, a life-less product is given a friendly feeling, no longer a cold product or webpage. In fact, in the process of design, it does not always come from a brand new concept, on the contrary, we seek for something that is already rooted in people’s subconsciousness. I believe no one has ever taken a serious look at the footer on the webpage. Footer design is the most easily ignored or underestimated part of the webpage design.

For the longest time, the Olympic Games, held every four year, have been the heart of global attention.  All the best athletes gathered in one place, aiming to be faster, higher and stronger. It is a fight for the individual as well as the country. During the Olympics, the world seems to become ‘flat’, there is no time difference and no linguistic, cultural or ethnic barriers. All the audiences cheer for exceptional performances done by the athletes, regardless of winning.  Do you know that there are 76 countries in the world that have not won any single Olympic medal?

Sportsmanship of Olympics, the spirit of daring to challenge, fight and never give up and the pursuit of glory, are thoroughly embodied within each unit in Gamania. Operation is the unit that stands on the front line and thinks about how to win a battle in the market. They are like elite soldiers of Gamania group, doing market observation, adjustment, strategy proposal and execution etc. In this article, G!VOICE interviewed the manager of BU4-GTW, Marco and asked him to talk about Maple Story, a game that rewrote the history of Gamania and the challenge and obstacles behind the successful

In the Olympics game, the athletes accumulated years of hard works, sweated in numerous accounts, and gained countless support and encouragement before they could win a precious trophy. In Gamania, each glory and accolade is the joint efforts and result of Gamanians across the units. R&D uses their creativity to design games; operation unit plans the strategy and product marketing; brand center controls the image of the brand etc. Gamanians are like a big family where everyone stands on the same line. We strive for glory and encourage each unit to participate in regional brand competition so that the

Gamania Brand Director, Ahbin   Olympics 2012, the classic symbol of Olympics, the 5 interlaced Olympic rings hung high on London Bridge. These 5 rings represent the five inhabited continents of the world, united by Olympism and friendship, and formed a big ‘Olympic family’. The principle of fair competition eliminates the cultural difference and racial discrimination and therefore, Olympic Games become the ultimate honor indicator for athletes around the world.  When Gamanians challenge themselves and pursue honor, exactly what do they fight for? That’s right, they fight for Gamania. Every reformation, and the honor gained from contest were evidences

What would you do, if Taiwan’s tourism is handed down to ordinary people like you and me? You’re thinking, a country’s tourism affect many people’s livelihoods. Such significant task should go through the authority so that it could be packaged nicely and consistently. How could it be left to ordinary civilians, who may do a botched job?    Sweden thinks otherwise. Swedish Tourism Board initiated a campaign, “Curator of Sweden”. The Board thinks that “A country is constituted by people! There is no single channel that could claim to be the sole representative of whole Sweden and therefore, rather

▲（Source of picture：http://www.psdgraphics.com/backgrounds/bulls-eye-target） More and more people asked me recently, “For brand owners, what exactly is brand marketing in the digital age?” The traditional marketing relies on T.V, newspapers, magazines, radio broadcastings or outdoor billboards so if we get our heads around the features of these media, we could market everything with flying color. However, in these past few years, these old tricks don’t work the same magic anymore.  Due to the rise of social networks in recent years, from blog, YouTube, twitter to Facebook and Pinterest, new media appear in alarming rate. These new marketing tools have their

“The smell of a freshly printed book is the best smell in the world”                                                                                                              ─Karl Lagerfeld   Do you still remember the smell of a book? After the e-publication became popular, the scent of books has gradually been forgotten. If you’re an avid lover of

（ Source of picture：http://www.casaoito.net/coca-cola-security-cameras） We tend to have preconceived images or stereotypes towards certain things, such as associating a tattooed person with drug use, a guy dyeing hair blonde as delinquent, a strong muscular man must be meat-lover, girls must love playing with dolls or guys will inevitably cheat etc. (please scrap the last one). Stereotypes are generally negative perceptions. What is your impression of surveillance/security camera? Monitoring, stalking, uncomfortable, violence-related, insecure…?  This Coca-Cola commercial from Latin America turned the usually negatively-associated-surveillance camera into a happiness catcher that capture every second of moving moment about bliss, love, peace and friendship.

Remember the 3.11 Earthquake in Japan 2 years ago? That was the first time the impact of such disasters really hit me by “witnessing” it with my own eyes. (A few colleagues and I hung around the TV all afternoon watching live broadcast. We were in awe of nature’s cruelty, and and the same time, impressed with how fast the Japanese new reporters were able to get there.) It was unreal, almost as if watching a movie. Before this, there has not been an occasion where the actual happening of a natural disaster is fed to viewers live. It