Gamania is renowned for its business acumen and many competitors have tried and failed to emulate its "out of the blue" creativity. How does Gamania's operations division go about being creative? What is their attitude toward creativity? G!VOICE invited Bea from GTW-GO1 to share their secrets with us. To our surprise, Bea told us right off the bat: There is no such thing as creativity that comes out of the blue. Creativity must be "cultivated"!   GTW-GO1 Senior Manager WANG, Lan-Chun (Bea)   G!VOICE: What does creativity mean to you? Bea： Any idea is creative if it is not

Creative Design Concept Design – WANG, Teng-Yu (Fish) The words "Creative Center" conjures up imagery of "creative" people hard at work coming up with answers to any question you might have. In reality, that's what happens. When G!VOICE asks tough questions about creativity, Fish, a concept designer with Creative Center, gives us answers that every creative worker should think carefully about.  G!VOICE: What does creativity mean to you? Fish： Something that is surprising, unusual and makes people jump.  G!VOICE: Where does your creativity come from? How does it take shape?Fish： I tend to be take bigger leaps in my

Brand CenterCreative Director WANG, Hsin-Hui (Xinhui)   Everyone inside and outside of Gamania has given high marks to the designs produced by the Brand Center. The creativity that produced these designs was however the result of solid preparation and research. So what techniques and concepts are involved? Xinhui, the Creative Director of the Brand Center, will now reveal them to you!    G!VOICE: What does creativity mean to you? Xinhui： I think creativity is about doing something that people find interesting. Not only must you find it to be interesting, other people must feel the same way as well.

There is a kind of revolution that doesn’t require human sacrifice, or mobilization, or hatred or fanfare, it starts from the self! Every mini revolution can change the society bit by bit. Once we gather enough “bits”, this world could be a better place.  G!VOICE collected a series of mini revolutions done by Gamanians. Let’s hear their hot-blooded declarations. We bet you can’t wait to start one of your own to make the world a different place after reading it.  [ 1 ] Bottle caps can be a kind of revolution Name: Bruce yang Unit: GJP-Product Development Department Mini

Like Mao said, “Revolution is not treating someone to a meal.” We need courage and determination for new change. G!VOICE selected a series movies, books and music to replenish Gamanians’ energy so they can learn the passion and perseverance from them on the path of revolution.      【Selected Films】 Follow the youth of revolutionary heroes 《Motorcycle Diary》 革命常來自於對社會的不平，拉丁美洲革命英雄格瓦拉24歲的青春歷險，他在暑假和友人一同騎著摩托車、環繞南美洲旅行。旅途中看到了拉丁美洲各國的苦難與不義，在他心中種下他充滿理想主義的革命種子。   Passion and Patriotism in Chinese History 《1911》 1911 is an epic historical drama based on the founding of Republic of China when nationalist forces and idealists led by Sun Yat-Sen overthrew Qing Dynasty. The movie was made in commemoration

A Bridge to the Global Media – PR Team The Public Relations (PR) team played a key role in the GGS as the liaison with the media around the world. Were there any interesting incidents during the process? What problems did they encounter with communication and coordination? Let's see what the PR staff have to say in their interviews with G!VOICE!  GUS – Yuwei Chang G!VOICE: What was the trickiest part of the talking with international game media? Yuwei: The media in America is easy to work with so there were problems there. Still, people were spread out all

If you, as a Gamanian who spends time with young consumers, do not understand the word “trendy”, a catchword of today’s youth, I'm afraid you will be or were already left behind. “G! VOICE” specially invited Shen Junwei, a veteran journalist who has worked for many years with trends, to explain in detail to Gamanians what “trendy” is and how the world is “trendy” via his profound observations.    The street culture of Uraharajuku gives rise to the trends that influence China Mainland, Hong Kong and Taiwan, and even the entire world. Image source: http://sleepwalkingintokyo.wordpress.com     To explain

Adventurous Gamanians dare to top themselves, in 2011 they carried out the spirit of revolution and created many glorious results. Although, there was no bloodshed or heads flying about, you can definitely say that Gamanians did their best in every sense!  G!VOICE will take every down the memory lane and review the glorious battles fought in the name of Gamania Revolution. We need to learn from the past and seek to march forward on our path of spreading Gamania to the world.  Revolutionary Events Worldwide Gamania Game Show Gamania hosted the first and very own Gamania Game Show! The

Trends are transmitted in this way: pop culture in the streets of Europe and America is gradually transmitted to Japan, Mainland China, Hong Kong and Taiwan. But what elements of culture help in spreading it? 《G! VOICE》 finds out! Trend is the pop culture from the bottom up First, please look at the figure below. Fashion or high fashion is transmitted from top to bottom, but street fashion goes from bottom to top. Trend is transmitted mutually between tribes. Each tribe has its own inner circle, which interacts with each other. Trend enthusiasts generally have multiple tribe identities. Trend

Trend, trendy; of course trend comes first followed by trendy. And what leads trends around the world are the brands and sponsors listed below. If you do not know these big shots, I’m afraid you are far from being trendy! G! VOICE listed all the famous brands below. Gamanians who are interested in these can Google them: Japan: l   Hiroshi Fujiwara, the godfather of trend (creator of Fragment Design, Head Porter, Burton and Base Control). l   Nigo (creator of BAPE (sold to IT Hong Kong already), and is now the talent behind Human Made. A marketing genius) l   Shinsuke

Global Exclusive Last year was a great year for Gamania TGS. Gamania demonstrated its status as a major international game company in terms of "quality", "quantity", international media exposure, popularity at Chiba and sheer force of presence. This year Gamania is not going to TGS, not going to E3 and not going to Gamescon. Instead, Gamania decided to stay home in Taipei and host its own independent digital entertainment exhibition – the Gamania Game Show (GGS). What led to this decision? Let's find out!  Hosting an independent digital entertainment exhibition is a break from Gamania's tradition of taking part

All tribes have their own identification symbols. As trendsetters, you should be dressed with the smell of the “street” and the youth. The following are basic outfits recommended by G! VOICE. You can rest assured that you will become trendy by mixing and matching these accessories. Trendy T-shirt: Don't think that any worn T-shirt or company T-shirts shopped from some 3C exhibition are considered trendy T-shirts. The reason why trendy T-shirts are trendy is that there are culture and design implications behind them, such as a sketch of screaming hands on T-shirts of skateboarders; trendy “XX” patterns of KAWS;