Brand CenterCreative Director WANG, Hsin-Hui (Xinhui)   Everyone inside and outside of Gamania has given high marks to the designs produced by the Brand Center. The creativity that produced these designs was however the result of solid preparation and research. So what techniques and concepts are involved? Xinhui, the Creative Director of the Brand Center, will now reveal them to you!    G!VOICE: What does creativity mean to you? Xinhui： I think creativity is about doing something that people find interesting. Not only must you find it to be interesting, other people must feel the same way as well.

There is a kind of revolution that doesn’t require human sacrifice, or mobilization, or hatred or fanfare, it starts from the self! Every mini revolution can change the society bit by bit. Once we gather enough “bits”, this world could be a better place.  G!VOICE collected a series of mini revolutions done by Gamanians. Let’s hear their hot-blooded declarations. We bet you can’t wait to start one of your own to make the world a different place after reading it.  [ 1 ] Bottle caps can be a kind of revolution Name: Bruce yang Unit: GJP-Product Development Department Mini

Like Mao said, “Revolution is not treating someone to a meal.” We need courage and determination for new change. G!VOICE selected a series movies, books and music to replenish Gamanians’ energy so they can learn the passion and perseverance from them on the path of revolution.      【Selected Films】 Follow the youth of revolutionary heroes 《Motorcycle Diary》 革命常來自於對社會的不平，拉丁美洲革命英雄格瓦拉24歲的青春歷險，他在暑假和友人一同騎著摩托車、環繞南美洲旅行。旅途中看到了拉丁美洲各國的苦難與不義，在他心中種下他充滿理想主義的革命種子。   Passion and Patriotism in Chinese History 《1911》 1911 is an epic historical drama based on the founding of Republic of China when nationalist forces and idealists led by Sun Yat-Sen overthrew Qing Dynasty. The movie was made in commemoration

▲（Source of picture:http://polwig.com）   You looked at yourself in the mirror on January 1st, beginning to make a list of new year resolutions such as shake off 3 kg (and even bought a new pair of running shoes for it), life is supposed to unfold as the way you planned. Everything seemed so wonderful in your imagination!    January 2nd, your only exercise was lying on the couch, your new running shoes never touched the road.    This is a common scene in the beginning of the year. The new beginning motivates us but we are also easily be

▲（Source of picture: http://www.backpackers.com.tw/forum/gallery/index）   Don’t know how to execute your plans after drafting lists of new year resolutions? Are you curious what new goals other colleagues have set up?    G!VOICE will satisfy your desires. In this special theme edition, we will explore the deepest desire of Gamanians worldwide and set up “New Year Resolution clinic” to provide you with suggestions according to categories. This year, Gamanians, you will have no problem realizing your wishes!      End of the World, please don’t come ▲（Source of picture: http://www.sonypictures.com/movies/2012/）   ■ I’m TIMOR  from GUS. My 2012 New Year Resolution is THE END

Adventurous Gamanians dare to top themselves, in 2011 they carried out the spirit of revolution and created many glorious results. Although, there was no bloodshed or heads flying about, you can definitely say that Gamanians did their best in every sense!  G!VOICE will take every down the memory lane and review the glorious battles fought in the name of Gamania Revolution. We need to learn from the past and seek to march forward on our path of spreading Gamania to the world.  Revolutionary Events Worldwide Gamania Game Show Gamania hosted the first and very own Gamania Game Show! The

Trends are transmitted in this way: pop culture in the streets of Europe and America is gradually transmitted to Japan, Mainland China, Hong Kong and Taiwan. But what elements of culture help in spreading it? 《G! VOICE》 finds out! Trend is the pop culture from the bottom up First, please look at the figure below. Fashion or high fashion is transmitted from top to bottom, but street fashion goes from bottom to top. Trend is transmitted mutually between tribes. Each tribe has its own inner circle, which interacts with each other. Trend enthusiasts generally have multiple tribe identities. Trend

Trend, trendy; of course trend comes first followed by trendy. And what leads trends around the world are the brands and sponsors listed below. If you do not know these big shots, I’m afraid you are far from being trendy! G! VOICE listed all the famous brands below. Gamanians who are interested in these can Google them: Japan: l   Hiroshi Fujiwara, the godfather of trend (creator of Fragment Design, Head Porter, Burton and Base Control). l   Nigo (creator of BAPE (sold to IT Hong Kong already), and is now the talent behind Human Made. A marketing genius) l   Shinsuke

Global Exclusive Last year was a great year for Gamania TGS. Gamania demonstrated its status as a major international game company in terms of "quality", "quantity", international media exposure, popularity at Chiba and sheer force of presence. This year Gamania is not going to TGS, not going to E3 and not going to Gamescon. Instead, Gamania decided to stay home in Taipei and host its own independent digital entertainment exhibition – the Gamania Game Show (GGS). What led to this decision? Let's find out!  Hosting an independent digital entertainment exhibition is a break from Gamania's tradition of taking part

All tribes have their own identification symbols. As trendsetters, you should be dressed with the smell of the “street” and the youth. The following are basic outfits recommended by G! VOICE. You can rest assured that you will become trendy by mixing and matching these accessories. Trendy T-shirt: Don't think that any worn T-shirt or company T-shirts shopped from some 3C exhibition are considered trendy T-shirts. The reason why trendy T-shirts are trendy is that there are culture and design implications behind them, such as a sketch of screaming hands on T-shirts of skateboarders; trendy “XX” patterns of KAWS;

It is rare to see an independent game show in Taiwan. To deliver a world-class GGS, Gamania's "Corporate Marketing Office企業行銷室 (CM)" held countless meetings during the preparation period. All of the participating units were on high alert as well, running test after test to make sure everything was absolutely perfect. The exhibition setup unit also ran at maximum efficiency to transform the old buildings with nothing at all into a high-quality exhibition venue combining fantasy with technology in just two short weeks. G!VOICE will now take everyone on a tour of all the preparations for GGS so you can

Fashion trends are constantly changing. In order to keep up with the trends, some effort needs to be exerted. Below are popular magazines and websites recommended by G! VOICE. You will never be left behind as long as you read this stuff frequently.   Magazines 《Milk》  “Milk” was started by TK, the godfather of trend in Hong Kong in 2001. In Hong Kong where the information flows fast, “Milk” brings the newest and hottest information on trends to readers every week. The content also provides an insight into various lifestyles, featuring different street cultures favored by the youth. The