This is a meaningful case of brand marketing. "Heineken" has its eyes on the "+Pool" project which "a group of crazy people wants to use non-chemical methods to filter 2.27
Gamania recreational racing game "PopKart" will be introducing the brand new racing model - "Golden Paragon 9", to the gamers of Taiwan, Hong Kong, and Macao from September 1 to
Taiwan has one of the highest density in scooters among the countries in the world. Major scooter brands in Taiwan are extremely competitive in terms of prices and creative marketing
Have you had an experience of trying to survive under cross fires? Have you ever experienced escaping with your partners in a dire situation? This June, members in customer service unit participated fierce guerilla warfare. In addition to getting to know each other more, this activity also made the team more unified through collaboration. There were also delicious BBQ and exciting team activities! The team activities consisted of three games so everyone had a field day. The winners also received lovely little gifts! The three games were ‘A mouthful of fruit burst’, ‘Love & hug’ and ‘Who’s the rat’s
Speaking of Gamania, both the soft/ hardware and the design of office are in accordance with humanity so that Gamanians can have good working emotions. The consistent improvement allows Gamanians think straight, feel comfortable, and have more creative innovations. Most people picture offices as dull concrete cubes. However Gamanians, in game industry, not only have humanitarian working environment but also the liberal atmosphere in the office. Vigorous Gamanians spend almost 1/3 day circling around in the office so all Gamanians are aware of where the goodies are and which corner has changed secretly. Let’s see what they’ve been seen!
Source: http: //www. hidabroot. org The recent trend in modern web design emphasizes on simplicity yet with versatile and accessible content. Every site is trying to present its product in the most obvious manner possible, with over-exposure and overwhelming information. They are eventually buried among all the other hypertext messages, ending up with the visitor clicking off after a few brief glances. According to Sheena Iyengar’s “Jam Study”, it is suggested that when a being is offered too many options, the more difficult it becomes to make an actual choice. (View the Jam Study here) It
According to renowned Taiwanese medium, Management Magazine, out of the top 10 corporate management tools, ‘Staff proposal’ is ranked at number 4. It is not difficult to see how important ‘staff proposal’ is for companies to enhance competitiveness. Not only did the data show us that, but well-known global companies had already carried out such initiative, such as American internet giant, Google, French bank magnate, Société Générale, Asian automobile tycoon, Toyota and Taiwanese real estate frontrunner, Sinyi Realty etc. These companies all have their unique internal proposal mechanisms. In the past, Gamania had held many internal creative proposal competitions,
Year 2012 marks the 5th year of Taiwan eSports League and a proud year for Gama Bears! They won the highest honor, Professional Super Cup of TeSL for S&K: SF and KR. With the aid from the new joined force, Sen, they also won the champion for SCII and earned the highest honor, Mars Cup of TeSL. The Mars Cup (for SCII) was a precious win! SF joined force with KR and took the Professional Super Cup of TeSL in the 5th year. Before winning these two champions in the 5th year, Gama Bears has had
For this special issue, we have invited the director of HR, Linus, to share his secrets to success. The following sections introduce Linus’ precious advice for all gamanians. Pay attention, and keep improving G!VOICE: As the result of Gamanian leaders’ votes on the must-have skills, “Professional Intel”, “Problem Solving” and “Social Innovation” stand out among the rest. How should we tackle these three areas, then? Linus: From the angle of professional intel, I believe that the desire to learn is a very important attitude one most embody. For example, being the director of the HR department, I need to
I have recently come across a story that really blew me away: “Taiwan has broken 2 world records: a whopping 49 marathons races were held in 2012 (42.195 kilometers in total). falling in 4th place only behind the United States, the United States, and Japan. Taiwan hold the highest density of runners in an area based on the ratio of population and land. Wow! That is really something. Many friends around me have participated in some kind of marathon race. Some even already signed up for the 2013 Tokyo Marathon and are undergoing intensive training as we speak! The
The much anticipated Mabinogi: Heroes was announced to be launched in Taiwan this year, immediately causing a surge of discussion on the web. Embodied three exclusive features: real fight, real interaction and real game scene, Mabinogi: Heroes’s ultra-real visual presentation and real-life fighting experience hype up player’s anticipation. The official website will be officially opened on June 1st, players can step into the world of Mabinogi: Heroes and experience the shocking sensation of ‘realness’ in the virtual world! Mabinogi: Heroes: give you the sensation of ‘real fights’! Ultra-Simulated Fights: ‘Feel’ the Thrill and Sensation! The much awaited Mabinogi: Heroes
Albert: The Elements of Courage - Breaking the Norm and Making Ideas a Reality Albert: “I believe that courage requires several basic elements. The first is that you must be willing to set a goal for yourself that takes you out of your comfort zone. To put it simply, you must dare to dream. This goal must exceed what you believe your current capabilities are. The second element is realizing this goal. You must be able to actually stand up, take the first step forward and begin the journey to achieving your goal. You must dare
For this issue of G!VOICE, we are fortunate to invite our long-time human resources correspondent, Fay Chen, to offer us valuable advice. Fay is the most prestigious consultant and chief technical adviser for the ── DDI, Asian branch. ▲G!Voice visits our longtime human resources correspondent, Fay, at the DDI South-east Asian Headquarters in Taipei 101. Management is all about social skills and interactive communication G!VOICE: From your past experience with the Logistics, Creativity, R&D and Operations team, what strengths do you think they each have? What suggestions would you give to each of the four main units? I think
When we were young, we all had the experience of looking into a kaleidoscope with one eye-- Remember how it felt like to be fascinated by the different patterns that almost never repeated themselves? Indian designer Nishant Jethi integrates the idea of the kaleidoscope with garbage and prompts the world to take a closer look at the “dazzling fashion” of garbage pollution from a new perspective. In India, littering in public streets is the norm. Everyone does it, no matter in rural or urban areas. When local charity organizations decided to bring this issue to serious attention,
Cyphers—Brand New Attack Method: 3D Ground-Air Battle First action DOTA mater piece, Cyphers provides players not only the fun of strategic collaboration but 3D ground-air attacks. Players can break through 2D limitation and the game challenges the players’ defense skills. In addition, the extravagant and fluent action elements elevate the awesomeness to a whole new level which players cannot stop talking about. The to be launched Cyphers has officially announced its Chinese title on June 13th. Cyphers is a game that features in attack tactics and strategies. Players cannot but marvel the new DOTA and hope that Cyphers can
We saw eSports contestants’ game faces on TV, we saw them discuss and try to win the game, but do you know what they’re really like off the screen? G!VOICE gained access to the Gama Bears’ private life. We will show you how these three teams were made up. Are you curious? Let’s read on! 24hr Exclusive Spot Checks on eSports Players 9am-10am: Getting up and Going to the Office Players of Gama Bears currently live in the dormitory situated at a clean and quiet community not far from the company. G!VOICE conducted a random spot check on the
What kind of image would a liquor merchandise want to give its consumers? Heineken puts down its competitors by visualizing its slogan: “Refreshes the parts other beers cannot reach”; while Hennessy plays on being the favorite among hip and elegant yuppies. My encounter with Johnnie Walker, though, goes back to almost a decade ago... It was the time when Harvey Keitel was the face of Johnnie Walker, the whole world recognized it as the famous drink from the “Keep Walking” campaign. In Taiwan it’s the same story. From the “KEEP WALKING Fund” project to the inspirational Tommy Chen
▲Have any Gamanians noticed that Gama Island’s window display looks different now? How is a Gamanian born? What do Gamanians eat? What kind of exhibitions intrigue them? What sport classes do they take? The true spirit of Gamanian culture is demonstrated best through Gama Island! Gama Island is more than just a cafeteria for Gamanians. It has its own area dedicated to contemporary art and sub-culture, known as Space 17, and includes a well-equipped gym upstairs. The purpose of these recreational stations is to take care of our mind, body and spirit; Gama Island is like a modeling factory
Embracing Dreams - Yizhong “Any expense will affect the balance sheet...“ The professor on the platform drones on with his accounting calculations, but fails to capture the attention of Yizhong. “Add two seconds to the fade-in time for the second picture and the image should be smoother…” Yizhong’s thoughts were far removed from whatever was written on the blackboard. This boy doesn’t concentrate in class! This is Yizhong, a top student in the National Chengchi University Department of Accounting. In the beginning, he enjoyed studying commerce and hoped to become a CEO in the
SPACE 17 Feature Report Sportswear, sneakers, caps etc are the key elements for fans to support sports events. We want to copy those sports stars’ apparel and styles, for example, NY cap, the light orange and blue colored Linsanity T-shirt etc. Through these apparel, people could guess which sports star you support. These images that people could instantly recognize is what we called, athletic design! This month Gama-island is full of energy and enthusiasm, hosting an “Athletic Design Exhibition” at SPACE 17 and showcasing jerseys and a wall of athletic designs. Right now, all kinds of sports competitions are
E-sports is a fairly new sports with limited support and popularity and therefore as young eSports contestants in Taiwan (average age from 16-22), they need to put in a lot of efforts to hack a path amidst adverse environment. They are the pioneers for opening the path for others who might follow suit in the future, and right now, members of Gama Bearss are at that stage. The cruel winning and losing reality of eSPorts, frictions among peers, the opposition from the families, these young contestants faced frustration and failures earlier than most. To give them courage and encouragement