Social websites have become key locations for brand marketing in recent years. Brands allocate significant budgets to purchase ads and host events on social websites in order to generate more fans, likes, messages, and shares. Social websites allow them to forge close links to their consumers in a rapid, low-cost manner. However, the marketing potential of social websites does not stop there. The function to order items via posts and integrated one-click ordering is now available in Europe and the US. When paired with comprehensive backend order handling systems, this successfully stimulates even more business potential. G!VOICE’s bold prediction is

This Mid-Autumn Festival Gamania invites pop band The Gama Lunar Rabbits to show us some of the Moon Palace’s grooviest moves. Put your hands up in the air: We are going wild tonight! https://youtu.be/KOIv-j6QoBE?list=UU06EWmGrIC0YTNgUqDXL6Yg

Salesmen tell stories to sell their product. Teachers use stories to help with the teaching. Analysts use stories to explain the numbers. No matter what line of work you are in, being a skilled storyteller will give you a decisive advantage! Face-to-face interactions will never replace experience with storytelling. So what are the secret techniques of top storytellers in the workplace? Decipher the secrets now with G!VOICE! Be creative Like reading books or watching movies, storytelling involves drawing the audience into the story. Storytelling is a process of "recreation". You are creating the feeling, building up the atmosphere, or

G!VOICE's Pick: The introduction of Japanese paper tape triggered a fashion of paper tape in Taiwan as well. The many colors and patterns of paper tape make it a unique form of expression. Paper tape is now not only just used for decoration but also the creator of endless business opportunities. Starting out as a type of stationery, it has been expanded to 3C products and furniture as well. It is now an indispensable part of cultural & creative products. Behind it all is the original inventor - the famous Japanese paper tape brand "mt". The real charm of

Storytelling is not as simple as "A long time ago…". There are all kinds of storytelling techniques in life and work. It all depends on how you use them! When it comes to storytelling, Gamanians in different fields all have their own unique insights. This exclusive in-depth interview by G!VOICE will show you Gamanians' ways of telling stories!  Pay attention to little things in life - Connie Ma, Director of CSO Global Business Development Office With her confident attitude and frank laugh, Connie Ma (Director of Global Market Development Office) speaks in an easy-going "big sister next door" kind of

“Jingle bell, jingle bells, jingle all the way...” Christmas is a time when magic is in the air, everyone just becomes more softer and more beautiful. And of course, there’s Santa Claus. The image of the jolly old man in a reindeer sleigh is always one of the best things to look forward to during this time of the year. Following the moon festival, the holiday-special Gama Buddy now is here to celebrate the moment, for Christmas comes but once a year.   Santa Gama Buddy’s Coming to Town Gama Buddy’s grown a white beard! Wearing a red velvet

Brand image is woven from stories written by the company, pop culture, influencers and customers. In the past, the brand stories of the digital entertainment industry were replete with the story of the founder, R&D team or spokesperson. In recent years, leading brands have all started changing their brand content strategy to put the spotlight back on the user. Moving user experiences are used to create a brand image with warm and build up consumer support.   The Moving Story of Google "If we did not make you cry, we failed!" said Lorraine Twohill, Google's global marketing vice-president .

Stories were once spread by word-of-mouth. Stories such as the bedtime stories mothers told, heroic sagas recited by storytellers and urban legends passed as gossip all seemed strange and unusual. In the digital age, the flood of information means more unusual stories have now been excavated. It can be said to be an exciting era where stories can be found everywhere! We can not only use digital tools to make stories more moving, but also spread them far and wide to influence more people! G!VOICE will share a few tips and explore with you how to spread great stories

In the summer of 1994, Thomas was having afternoon tea with colleagues in the break room. Steve Jobs walked in, started making a bagel and asked: "Who do you think is the most powerful person in the world?" Thomas immediately replied: "Nelson Mandela!" Jobs, in his usual confident manner, said: "Wrong! The most powerful person in the world is the storyteller. They create the vision, values and issues for a whole generation. This is the role that Disney took all for himself. Do you know what? I've had enough! I want to become the next storyteller!" He then walked

Scientific American magazine believes that 3D printing will revolutionize conventional manufacturing. The Economist even compared 3D printing to the 3rd Industrial Revolution. From individual makers and small design studios to big companies like GE, Adidas and BMW, everyone including the U.S. Government is all rushing headlong into the 3D printing market. All of this showed that 3D printing is now a trend you can't afford to ignore. For this issue of "Gamania TownHall", we invite Kamm, the founder of "Fabraft Design Lab" and "MakerBar Taipei" to share with Gamanians the applications and opportunities in 3D printing technology as well as the Maker

The brand story is an essential technique when marketing brands. The founding story is often used to shape the brand's image but it's hard to the average person to identify with the story. A brand must therefore find micro-stories closer to the consumer's experience and use a more approachable, localized point of view to make the customer identify and connect with the brand values. Apart from story localization, Yankelvich Research reports that consumers now see 3,000 ~ 20,000 advertisements each day in this age of information explosion. This makes them short on patience and easily distracted. The change in

The luxurious internet resource of Gamania Gamanians would use a part of the internet resource at work every day. However, we may not know how luxurious the service is. What kind of internet resource does Gamanian possess? G!VOICE is going to take an IT tour for the readers now! Luxury 1: 32TB FTP space The Gamania FTPs of \\gfs01 and \\gfs02 are the central hubs for file exchanges every day. We can share files with our co-workers through FTP. We may be wondering, why the FTP space seems never full? Actually, it will full but we have a super large FTP space of

You've probably seen it all when it comes to brand marketing for merchandise. You can probably think of solutions like advertisements, PR events, spokesperson and viral marketing. But what if the brand you want to promote is a city? Kumamoto, a traditional agricultural prefecture in Japan with a population of just 1.8 million, came up with a creative secret weapon - Kumamon. Thanks to Kumamon, Kumamoto Prefecture achieved nearly 90% national recognition, increased tourism by nearly 190,000 people, and sold up to 29.36 billion Yen in Kumamon peripheral merchandise in 2012! Even convenience stores in Taiwan are now getting

To thank its large fan base for their support after many years in the Taiwanese market, Gamania's most thrilling shooter game, Counter strike Online, began conducting a large-scale player survey in April this year to learn what players hope to see in game content and future expansions. The Taiwanese and Korean operation teams will roll-out progressive changes to the game content based on player feedback and breathe new life into Counter Strike Online! The expansion being rolled out tomorrow (24th) will focus on the three main expectations of New Classic Mode, Auto Warehouse Expansion and Weapon Try-out System. Players

The MOBA blockbuster Heroes of Kingdoms co-developed by Gamania and Netease in China officially entered open beta (OB) on June 26. Netease Deputy CEO Wang Yi personally attended the OB press conference and joined Gamania Taiwan CEO Chuang Chengchi in announcing Heroes of Kingdoms's bid to dominate the MOBA gaming scene! Heroes of Kingdoms had already built up massive public support during closed beta by releasing the 10 vs. 10 grand melee and 5 vs. 5 classic mode. For the OB launch, six anti-heroes including Lu Bu, who everyone has been waiting for, will join the list of 60

With the approach of summer, the fun-loving nature of Gamanians stirs once more! That means Cheer Cup, Gamania's most hot-blooded sports carnival for the year is coming too! The town of Yingge with its cultural ambience was chosen as the site of the games this year. The venues ranged from an indoor gymnasium to the corners of the Old Street, so you can exercise indoors in air-conditioned comfort, or run and jump along the classical streets. There are even local delicacies to taste, making this a perfect itinerary for satisfying the mind and body! Come and feel the heat

Gamania's ultra-popular Maple Story game is now 9 years old. In readiness for a golden decade of Maple Story, Gamania announced that it will be launched the first wave of the YOU&I expansions that has been so enthusiastically welcomed overseas on June 26th. The outdoor and combat systems will be significantly upgraded to make monsters more unpredictable and exciting, and combat more fun and varied. Quests will also be simplified and the system interface made more intuitive to shorten the learning curve for players.  ▲《Maple Story is almost 9 years old. The first wave of the YOU&I expansion will

The popular sci-fi blockbuster Phantasy Star Online 2 (PSO2) developed by SEGA Japan and distributed by Gamania will release the new emergency order: Dark Falz from July 1st onwards, inspiring players' fighting spirit. In this expansion, the class level cap will be increased to LV. 50, greatly boosting player characters. Orders will also be upgrade with the Very Hard (VH) difficulty, so players may only challenge rare bosses but also have a chance of finding +10 weapons! Also in this release is the summer Bikini Costume and Taiwan-only Martial Arts Costume so players can get together with their friends