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Category: VOL. 66

2014.07.16
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Better Taste in Life: Moleskine

Ernest Hemingway sitting alone at a café in Paris in

Columns On Branding
2014.07.16
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Gamanian Discovery

As a Gamanian, being unique is everyone’s common trait. If

Feature
2014.07.16
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Something You Feel Monotonous Could be the Guarantee for Success

The Power of Repetition G!VOICE Recommend   「"If you only

Columns Recommendation
2014.07.16
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Culture x Innovation = Chemistry between the Tangible and the Abstract

Inheriting the concrete “old ”to abstract” new” There are 117

Feature
2014.07.16
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Gamania UX Design Center Inspires Game Vision

For game developers in Taiwan, there is something unique about

Columns On UX
2014.07.16
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Technology as a Tool for Cultural Innovation

  The combination of contemporary culture and modern technology cannot

Feature
2014.07.16
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Car vs. Piano: A creative and Interesting Marketing Gig

What’s the relationship between a car and a piano? When

Columns On Market Trends
2014.07.16
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The Launch of Have a good IDEA SNS Platform!

Gamania is a company that encourages creativity. Gamanians are a

Events TW
2014.07.16
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FPS Masterpiece S.A. Storm Public Beta Test to be Launched

Gamania acquired the agent right for the FPS masterpiece, S.A.

Events TW
2014.07.16
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Gamanian Observers See Digital Entertainment Market

▲Gamanian observers from marketing and technology perspectives: Bea (left) and

Feature
2014.07.16
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See Through Your Customers: Context Inquiry

In the fierce competition in the capital market nowadays, business

Columns On UX
2014.07.16
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After Half a Century, Still Creative: the Ageless Toy Brand—Lego

▲Lego master, Nathan Sawaya pieced up many seemingly petty Lego

Columns On Branding
2014.07.16
0

Internal Training: GTW-Marketing Marketing Upgrade Drill: Scenario Simulation

A Role Play Task   As the marketing department in

Events TW
2014.07.15
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Gamania Customer Service—Behind the Scene Feature

According to brand survey in 2011, Gamania takes a leading

Feature

Tell the Story, Give the Brand Warmth

Brand image is woven from stories written by the company, pop culture, influencers and customers. In the past, the brand stories of the digital entertainment

Spreading the Story the Smart Way!

Stories were once spread by word-of-mouth. Stories such as the bedtime stories mothers told, heroic sagas recited by storytellers and urban legends passed as gossip