Barbie, a plastic doll without life, not only sold billion worldwide and live the legend for over half a century! From flight attendant, doctor, rock n roller, Barbie always stays on the front-line of fashion. She has thrown on numerous outfits, broken up and made up with boyfriend, Kenny countless times. Rumors about their relationship remains a mystery, her life story far more exciting and enticing than the people who own her. All of this attributed to her manufacturer, Mattel, the company that continuously create values for its product through stories.  Mattel not only infused life into its product,

Created by Gamania’s subsidiary, Seedo Digital Co., Soul Captor the fantasy 3D online game made its tribute launch in Hong Kong! The close beta test (CB) fired up in May and the public test soon follows. The initial CB test came out on Facebook and the campaign was done in the form of comics. The adorable and funny characters were well-received, especially the “Create Your Very Own Comic Strips of the Lovely Soul Character” campaign which prompted much creativity and feverous discussion online. After the campaign ended, there were total of 20 players who received the extremely rare Cowboy

Since Gamania Cheer Up Foundation was established in 2008, they have encouraged teenagers in Taiwan to pursue dreams and be themselves. In the summer of 2011, the foundation announced the theme for this year’s summer school, Courage. The foundation will also expand on the “Courage Based Educational Training Program”, assisting participated college students to cultivate team spirits, challenge themselves, and further develop and make full use of this positive energy in the future!     Activate the “Courage Education”– Training 100 Teenage Volunteers   The Gamania Cheer Up Foundation administrated a survey to understand the courage of dream chasing

Gamania Game Developers Exchange (GDEX) made its debut appearance in GHQ. Encompassing various topics and forums, GDEX consisted of 32 sharing sessions during the span of 9 days. Special guest, Dr. Won Lee, CEO of KOR R&D Company flew his way to Gamania to give a seminar speech. The topics covered by GDEX this year include, introduction on the latest technology and productions of game industry, R&D team experience sharing, promotion of development strategy and regulation, domestic and overseas game campaign sharing and feedbacks. One can say that the latest trend and technological information of the game industry worldwide

All You Can East Ice Cream: Cool and Chill GJP Birthday Celebration!  Whenever there’s a birthday goes around in Gamania, Gamanians get to play as much as they want and eat to their hearts’ content! The birthday guy/gal could collect birthday vouchers, or take birthday leaves. For other bystanders in the office, they get to TP their colleague’s office or cream the birthday person etc. Birthday events are important dates in Gamania, colleagues could seek ‘revenge’ at this time (jk) and it’s a healthy outlet for Gamanians to let it all out and be merry! (lol) GJP held a

This is definitely the first time as well as the most significant time for the group. PlayWork Campaign, initiated by Brand Center was officially launched on March 21st 2011. In addition to having simultaneous exhibitions in Gamania operating cities such as Taipei, Hong Kong, Tokyo, Seoul, Shanghai, Beijing, Los Angeles, Amsterdam, Blair and Berlin, the campaign also combines films, internet activities and video memorial books etc. The campaign serves as a retrospection for Gamania’s growth and glory over the past 15 years. In the meantime, Gamania will also continue to carry on the PlayWork spirit.    What named it

Joyce, GM of Playcoo   “Surrounded by the institution of reality, fame and wealth, we often forget our passion and dream. Growing up, we couldn’t tell the difference between training and education. Find a love one or watch the movie alone in one weekend evening, you’ll rediscover the passion and the learning method that fits you the best.”       Film Introduction   Rancho, Farhan and Raju are students of Indian Institute of technology(one of the finest universities in India), they’re roommates and best friends with one another. However, in the campus that grades determine everything, Rancho, the

Lucent Heart: Europe CB Test to be Launched!  Playcoo, R&D subsidiary of Gamania launched a more than a week long closed beta test in Europe on its self-produced online game, Lucent Heart in June 2011. In addition to testing the pressure on the server, players could enjoy playing all content of Lucent Heart. The character level limit has also been enhanced to maximum 65 Lv.  avel all around Acadia continent in the game. They could attend activities and events such as ride contest, village experience, holding wedding etc. The content is rich and interesting. Through this CB test, R&D

G!VOICE: Gamania’s always celebrated the Game Day in the form of Sports Day, and in private, Gamanians also like to form clubs and get involved in sports activities. Gamanians seem to have a thing for sports, do you know why?  Albert: Actually it’s kind of intriguing! I remembered back in 2005, “sports” is not really an element in Gamania’s culture. It was not until end of 2004 and beginning of 2005 while I was chatting with a few colleagues and someone suddenly mentioned, “Dare to challenge the Jade Mountain ?” Back then everyone cared a lot about their “faces”

For general companies, when engaging in critical policies, there will usually be a group of people sitting quietly at the meeting room, discussing and ruminating until a decision is being made. But for dynamic Gamania, that is never the case. “Move about, don’t sit it out” philosophy was adopted by all heads of units and supervisors. We want the strategic meeting to “pop”! Resolution can be triggered and inspired by outdoor activities, which is a necessary means to acquire for all to face future challenges with no fear.  Strategic Meeting Turned into Sports Races Remember couple of years ago,

▲(Source of picture: http://blog.regalmanners.com/ )     Open your mind and take a stride, let’s go for a grand tour!    Everyone deserves a grand tour in his/her life regardless of rich or poor. Quoting from renowned mime actor, John Barrymore, “A man is not old until regrets take the place of dreams.” Everyone always holds on to their dreams. Be it far-reaching or within reach, it all depends on the power of realizing because some things, if we don’t do it, we never will!        Grand tour is a journey of soaring aspiration    What exactly

▲Sacred Lake: Yamdrok Lake (Provided by: GCN, Sida Yuan)   For sports-loving Gamanians, they love to watch the gorgeous views around the world with their own eyes and explore the land with their own feet. Nature has created many world wonders with its exquisite and breathtaking craftsmanship. In Gamanians’ minds, where exactly are those dream destinations? Let’s take a look!       The “Highest” Sign for Bike Riders: Wuling ▲The highest mountain road in Taiwan, Wuling has a beautiful scenery along the way.  (Source of picture: Wikipedia )     Area: Nantou County, Taiwan    Location: Wuling  

Epic fantasy masterpiece, Forsaken World Online made its debut closed beta test and public beta test in Hong Kong in June 2011. I Swear, My Lord! closed beta test campaign was launched on June 2nd. Players who vow to gods or demons for alliance during the campaign can gain rewards in the game. Public beta test will be launched shortly after with arena and underground city opened simultaneously, the maximum level is opened up to 60 Lv. Forsaken World is a game masterpiece jointly created by many experts. GHK serves as its proxy agent. The high quality 3D scenes

Energetic and playful Gamanians just can’t seem to sit still, they love to do it in “groups” when it comes to participating sports event, be it marathon, mountain climbing, swimming across Sun-Moon Lake or other competitions, they love to have other Gamanian partners on board. Well, since they love to do it ensemble, then why not do it with some style and honor? Below is a series of “Best Moment” pictures, showing GTW raising the Gama flags after they finished each sporting event. See how they’re full of passion and vigor? Gamanians worldwide, are you tempted to carry Gama

I’ve been blogged about core ideas, the importance of core ideas and how to create them since I launched this blog last year.  Before I get to the script production, I’d like to share with everyone on “how to present your core ideas” Everyone is either the creator or manager of the games. To explicate your ideas to make the team, clients or your supervisors can understood is called the proposal. The purpose of the proposal is to make people understand what you are trying to say and subsequently identify with you.  There are many ways to raise a

The greatest and most expected  1st national CSO championship is coming!  In order to rise the vigor of 《CS Online》 in FPS and attract players. The operation unit in Taiwan especially hosts the first [National CS Online Championship]. The contests are [Formal], [Inter-campus], and [Just for Fun]. 5,248 players and 896 teams are estimated to participate in the contests. There will be 945 intensive games. It will definitely be the greatest and most attractive CS contest in Taiwan ever! The first National Championship not only provides both actual and online matches. The operation unit also grants $1 million as

▲Senior Supervisor of R&D department  If game equals fun, the routine of R&D department in Gamania can be called as the process of making fun. However, they are playing professionally and consciously. The senior supervisor of the R&D department, Cookie (Rao, Min-Han) pointed out, “Essentially, although our responsibility is to focus on the games the greatest difference between us and the players is that we are playing consciously. While most players are luckier than us (laugh), because they can simply enjoy the fun of games.” Building a Fun Theme Park The so called “play consciously,” Cookie suggested means the

What is User Experience?    We often here friends saying, “This thing is rad!” or “Feeling awesome!” to describe their positive feelings after experiencing something. This process where they interact with people or things are what we called User Experience (UX). To elaborate further, user experience is based on the user-centric idea, emphasizing on the application and aesthetic value of the product or software, including subjective impression, functions, usability, information etc. These factors relate to one another and cannot be separated and the whole thing comes into form the user experience. User experience is subjective and psychologicalal feeling that