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Category: VOL. 66

2020.04.01
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Gamania First Mild Builder Mobile Game “Komori Life” World Debut on Mar 25!

Pre-registration for dual platform and exclusive release of limited edition

Events TW
2020.01.06
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2019 GAMA X’mas Nutcracker Q Brick, Guardian of the Holy Night

▲ Dress up in a British military outfit, make a

2019 Design
2020.01.06
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On the Relationship Between IP and Brand

What is IP? IP is the abbreviation for intellectual property,

Columns On Branding
2020.01.06
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Superfandom: How Our Obsessions Are Changing What We Buy and Who We Are

Fan economy is the hottest thing right now. Anyone that

Columns Recommendation
2019.12.31
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First Major Revision of “Lineage Remastered”! Lifetime Free Membership Synchronized with Korea!

The first major revision of "Lineage Remastered" (hereinafter referred to

Events TW
2019.12.31
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2019 Year in Review: Gamania Brand New “Cross” Values

The phrase you hear over and over again in 2019

Feature VOL. 88
2019.10.04
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I just can’t stop swapping with you! Here comes Swapub Party!

Gamania Group's swap app , Swapub, held the "Swapub Party"

Events TW
2019.10.04
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Gamania Branding 3.0 Newly Upgraded!

In general, consumers have a deep understanding of the product

Feature VOL. 87
2019.10.04
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Now available on Netflix! Back to the 80s, “The Naked Director” Changes the World with Porn

▲ Japanese national superstar Takayuki Yamada , and up-and-coming starlette

Columns Recommendation
2019.10.02
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The Secret Trick in the Advertising Industry

▲ The close-out report of Cannes Creative Lions 2018 Today,

Columns Recommendation
2019.10.02
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When the Trend News Breaks, Should Social Media Follow or Not?

Social media topics replace and alternate each other at a

Columns On Branding
2019.10.02
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[Book Excerpt] A.I. Superpowers Dr. Lee Kai-Fu’s Deep Analysis of Ten-Year A.I. Future Trend

▲ A.I. Superpowers Artificial intelligence has been the hot topic

Columns On UX
2019.10.02
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《Cross Gate M》 Jun 25 Official Online Release in HK, Macau,and Taiwan!

It  was announced today (June 20) that the MMORPG mobile

Events TW

Tell the Story, Give the Brand Warmth

Brand image is woven from stories written by the company, pop culture, influencers and customers. In the past, the brand stories of the digital entertainment

Spreading the Story the Smart Way!

Stories were once spread by word-of-mouth. Stories such as the bedtime stories mothers told, heroic sagas recited by storytellers and urban legends passed as gossip